NielsenIQ is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. We provide consumer packaged goods manufacturers/fast-moving consumer goods and retailers with accurate, actionable information and insights and a complete picture of the complex and changing marketplace that companies need to innovate and grow. Our approach marries proprietary NielsenIQ data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge. We like to be in the middle of the action. That’s why you can find us at work in over 90 countries, covering more than 90% of the world’s population. For more information, visit www.niq.com.

NielsenIQ is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.

ABOUT THIS JOB

We won’t say we can predict the future, but our team of Market Research Analysts gets pretty close. This role combines data analysis and client consultation from the start, with plenty of room for growth. You find the stories behind scatter plots and help clients determine which products to launch. Your insights will influence decisions for some of today’s leading global companies. 
 
RESPONSIBILITIES 
 
● Managing clients and their respective projects' custom research team in matters of market research based on experience in one or more sectors (FMCG, CPG, Consumer Goods etc.)  

● Adept in independently handling all stages in a Customized Market Research Project:

1. Responding to RFP / Proposal Design (Objective, Research design, Sample Design costing)

2. Project Launch

3. Questionnaire design

4. Presentation preparation and sharing insights with client

● Team management

● Business development

● Drive client satisfaction by providing insights and actionable recommendations during presentations or business reviews and also by providing value-added analyses and response to special requests.

● Undertake sales activities independently or in conjunction with senior staff in terms of preparation and delivery of proposal and credentials

● Ensure the generation of required revenue from the assigned client portfolio and proper

● Contract costing in order to meet the agreed budget targets

● Identify and recommend enhanced and new services that answer clients' business needs

● Build and maintain ongoing relationships with the identified key persons within client organization

● Assist in the development of strong and captivating proposals to meet client needs, based on short research briefs and/or elaborate RFPs; including assisting with costing structure, methodological design, analytical framework, etc.  ● Accountable for key strategic clients in terms of execution of the full research cycle From Questionnaire design till final report delivery ensuring all quality checks are conducted to deliver insightful reports. 
 

 

A LITTLE BIT ABOUT YOU 

Experience in Primary Quantitative Market Research with practical knowledge of research methodologies like Brand Tracking, Brand Health, Ad Hoc and Competitive Analysis etc.

 
QUALIFICATIONS 
 ● 4 to 7 years’ experience in Quantitative Consumer Insights role, preferably from agency side

● Strong Client Focus and Proactiveness

● Working knowledge of statistics and multivariate analysis

● Strong interpersonal skills

● Prior team management experience is a must

● Very Good Influencing & Persuading Skills

● Excellent project management skills

● Strong understanding of consumer behavior 

● Knowledge of statistics and multivariate analysis 

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™.

NIQ, is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population. For more information, visit NIQ.com.

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us.

We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide.

Learn more about how we are driving diversity and inclusion in everything we do by visiting the NielsenIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion/

NIQ or any of our subsidiaries will never ask you for money at any point of the recruitment or onboarding process.