Senior Executive, Consumer Insights
- Full-time
- Career Site Team: Client Service & Sales
Job Description
ABOUT THIS JOB
Maintain a client service orientation by managing day-to-day project deliverables and client communications and coordinating on analysis and reporting of assigned research projects.
RESPONSIBILITIES
Play a bigger contribution role in the delivery of projects including the design of the questionnaire, analytical plan, and report
Developing the first draft for the manager to review
Provide client servicing on more advanced questions and continue to build industry knowledge to gain expertise
For projects without Project Management team involvement, Senior Associate is to manage the project across all key stages (Pre-field, in-field and post field)
For above, Senior Associate is also to manage relevant stimuli, fieldwork briefing & debriefing
fieldwork observation (when required), providing timely & regular updates to client
Proactive in addressing any possible red-flags, take initiative in finding/providing solutions to any issues
Prepare relevant code frame for coders in consultation with Manager based on all verbatims
Final raw data preparation for submission to the Data Processing team
Prepare tabulation specs, the right charting template and submit to the Data Processing team/ Chartist.
Conduct verbal presentation of the findings, either partial or full presentation to the client
Take initiative in seeking resources/assistance, make corrections while ensuring the project executed within the scheduled timeline and budget
Participate in regular review/feedback of systems, procedures and any operation concerns with the end goal of improving productivity and cost-efficiency
Provide coaching & guidance to juniors in relevant project management topics
Perform other related functions that may be assigned
Drive overall client satisfaction to achieve a high Net Promoter Score (NPS) and a high performing team environment
QUALIFICATIONS
Bachelor’s Degree or equivalent, Master’s Degree desirable; relevant Degree in sociology, anthropology, psychology or business is desirable
At least 2-3 years of relevant experience in a market research agency.
Proven track record in developing quantitative analyses and ad hoc reports to effectively monitor performance, trends, and identify opportunities for client brands
Strong command of cross-tabulation tools (e.g. Survey Reporter, SPSS) is a bonus.
Proficient in Microsoft Excel & Powerpoint and Google Spreadsheet & Slides.
Excellent written & verbal communication skills
Additional Information
About NielsenIQ
NielsenIQ is a global measurement and data analytics company providing the most complete and trusted view of consumers and markets in 90 countries covering 90% of the world’s population. Focusing on consumer-packaged goods manufacturers and FMCG and retailers, we enable customers to defy what’s possible. How? We combine unparalleled datasets, pioneering technology, and the industry’s top talent to create insights that unlock innovation. Join us and change the landscape.
Learn more at: www.niq.com
Want to keep up with our latest updates? Follow us on: LinkedIn | Instagram | Twitter | Facebook
Our commitment to Diversity, Equity, and Inclusion
NielsenIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us.
We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide.
Learn more about how we are driving diversity and inclusion in everything we do by visiting the NielsenIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion/