Digital Ad Campaign Specialist

  • Full-time
  • Career Site Team: Operations

Job Description

As our Panel Engagement Digital Ad Campaign Manager, you will be part of a growing Panel Engagement Digital Team and be responsible for:

-Managing Google and Social Ad campaigns and budgets

-Manage on-time delivery of ad campaigns

-Test new technological platforms for ad campaigns

-Set deadlines and confirm deliverables with the team

-Interact directly with ad vendors to optimize campaigns

-Consult on creative best practices and optimization

-Maintain documentation on campaign process and procedures

-Troubleshoot common campaign issues

-Analyse reporting, look for potential problem areas

-Meet the Key Performance Indicators (KPIs)

Qualifications

Minimum 1-year experience in building and managing campaigns including Social, Mobile, Search, Display and YouTube/Reels/Shorts, etc.

Strong analytical skills with excellent attention to detail & logical thinking

Proven experience of A/B testing and using data to inform design decisions

Ability to work in a fast-paced environment and juggle multiple priorities remotely

Possess strong work and business ethics; be reliable, highly organized and dependable

Experience working with App Store Connect and Google Play Developer console, Firebase and MMP platforms (like Adjust)

Additional Information

About NielsenIQ 

NielsenIQ is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. We provide consumer packaged goods manufacturers/fast-moving consumer goods and retailers with accurate, actionable information and insights and a complete picture of the complex and changing marketplace that companies need to innovate and grow. Our approach marries proprietary NielsenIQ data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge.  We like to be in the middle of the action. That’s why you can find us at work in over 90 countries, covering more than 90% of the world’s population. For more information, visit www.niq.com.

NielsenIQ is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.

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