Senior Research Manager (Public & Non Profit)- Consumer Insights

  • Nairobi, Kenya
  • Full-time
  • Career Site Team: Client Service & Sales

Job Description

About the job

We won’t say we can predict the future, but our team of Market Research Analysts gets pretty close. This role combines data analysis and client consultation from the start, with plenty of room for growth. You find the stories behind scatter plots and help clients determine which products to launch. Your insights will influence decisions for some of today’s leading global companies. 


  • Aligned with the client/country’s vision and expectation from the research conducted: He/she  should be aligned and familiar with the strategic goals of the country /economy /client and how is the respective department /client contributing towards overall development or the strategic goals  
  • Good understanding of the client research requirement: he/she should have clear visibility of the client’s KPIs/goals and have the ability to think from the client’s perspective. Should be able to identify the research need and connect with the business outcome for action planning by client 
  • Client engagement : should hold periodic meeting with client to receive feedback and learn more about new business and other requirements of the client and thus creating a strong bond with client 
  • Knowledge consolidation and learning:  PnP is a dynamic vertical thus the professional is expected to possess basic understanding of the topic /sector of research. This demands regular updating knowledge via reading and learning from public domain, internal discussion/brainstorming etc. All such learning and knowledge to be reflected in the proposal/ report and presentation to client 
  • Ability to write or provide guidance on winning proposals and excellent reports.  
  • Fully accountable for a team  and projects assigned 
  • Develops the business using own next work or tenders received and maintain good relation with client for long term business relation  
  • Ensure successful project execution in order to enhance client relationships and satisfaction 
  • Proactive and takes leadership : Ready to support internal teams members and takes initiative on various activities with in PnP and on the client side (on case to case basis)   
  • Problem solver: Handles complicated client queries or complaints independently or with minimal involvement of seniors. Able to resolve and take decision on grey areas 
  • Able to think on various analysis specs and go beyond the regular analysis framework – brainstorm and leverage on previous learning and knowledge  
  • Works on the analysis and interpretation of results, provides feedback to clients and writes reports and recommendations useful to client action planning  
  • Presents results of study to the clients

About you

A dynamic professional, who brings outside the box thinking, is continuously seeking innovative ways of working, always looking to improve and learn, strong in Client engagement, project management, loves change, is able to operate through uncertainty, is driven to go the extra mile and strives to over-achieve targets. 


  • University degree in Economics, Statistics, Psychology, Sociology, Anthropology. Political science or related field is a must, preferred Postgraduate degree  
  • At least 8-10 years’ experience in social sector either on client side/agency side/Non-government organization  
  • Prior experience of business development and management  
  • Strong analytical mind 
  • Excellent presentation skills 
  • Business acumen and good knowledge of the market dynamics. Understanding funding organizations operations and priorities  
  • Excellent verbal and written communication skills  
  • Excellent numerical skills for Quantitative position 
  • Knowledge of statistical analysis software for Quantitative position 
  • Candidate from the local ethnic background would be preferred

Additional Information

About NielsenIQ 

NielsenIQ is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. We provide consumer packaged goods manufacturers/fast-moving consumer goods and retailers with accurate, actionable information and insights and a complete picture of the complex and changing marketplace that companies need to innovate and grow. Our approach marries proprietary NielsenIQ data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge.  We like to be in the middle of the action. That’s why you can find us at work in over 90 countries, covering more than 90% of the world’s population. For more information, visit

NielsenIQ is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.

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