Trade Marketing Manager - DACH

  • Full-time

Company Description

At Netatmo, we are all about the Smart Home! Our mission is to design products that make your home safer, more comfortable and ultimately more eco-friendly. Since November 2018, Netatmo has become a part of the Legrand group – a global leader in electrical and digital infrastructure for buildings, with millions of users all over the world.

We continue to develop our brand and products autonomously. Manage your heating and energy savings thanks to our Smart Thermostat, detect the presence of intruders using our cameras, which combine artificial intelligence and image processing software, … We also collaborate with strategic partners including the Muller Group, Velux and Legrand to create a range of products that will revolutionise your home.

With an international team of 250 motivated and passionated individuals with over 20 nationalities represented amongst our teams primarily located in the Paris region, Netatmo is always on the lookout for new talent to promote its development.

Job Description

This position requires a dynamic self-starter who is creative, resourceful and able to act quickly. You will integrate the Trade Marketing Department and work very closely with the DACH Sales Director, as well as the marketing & communications teams based in the Parisian headquarters.

You need to ensure constant contact with our clients as well as correct management and exposure of our brand. You will manage several different channels (retailers, etailers, electronics shops, DIY stores, department stores, mass merchants, Apple specialists...), each of which requires a personalized channel marketing plan and thorough follow-up.

Merchandising is key. You will be in charge to seek out premium placements in store with the appropriate POS materials. Launching at least two new products every year will require you to conceive and implement plenty of innovative sales activities and a coordinated joint business / launch plan to ensure maximum visibility and impact with retail partners.

Working with a portfolio of market leading brands, you’ll bring them to life in our customers’ stores.

You will translate brand strategy into customer marketing plans, understand our customers and find new ways for us to strengthen our presence in their stores, create the vision, enthuse others and execute the plan.

Responsible for the management of your trade marketing budget, your analysis of sales figures and ROI. You will have to prepare and execute the operational regional trade marketing plan in line with the yearly channel marketing budget.

Identifying important trade shows and organizing Netatmo’s attendance at them will require you to be aware of the connected home market and be able to coordinate and interact with different interlocutors simultaneously.

Qualifications

With a bachelor’s degree and 5 years previous channel marketing experience (preferably with retailers like MSD, Euronics, Expert, EP, etc.), you understand the importance of attention to detail and are confident in identifying and creating new attention-grabbing opportunities.

You must understand how retailers work and how to make innovative technology stand out at point of sale. Constantly looking to improve, you are sales focused, methodical and results oriented.  

Netatmo as a company is a multinational team. You have native level German, and fluent English. An international experience is also useful.

This position is based out in Germany. This exciting role requires a lot of travel to the countries in the DACH Region and some trips to our Paris Headquarters.

Life at Netatmo is fast-paced and challenging. We are looking for ambitious and motivated individuals, who want to invest their energy and passion in our continuing success as Smart Home technology leader.

Additional Information

Why Joining us ?

Beyond our attractive package, as an employee at Netatmo you can receive a free sample of each Netatmo product. You'll  also be incentived to participate in Meetups and Tech or Business conferences, become Net@fit by joining our sports classes (Pilates, Yoga, Boxing, Crossfit, …) Football, Running or Ping-pong teams and healthier with our free fruit basket, show your music skills during our music sessions with Net@sound, participate in our afterwork events, birthday breakfasts, BBQ with the Boss, International Lunches, Christmas parties and a range of other events.