Senior Affiliate Marketing Executive

  • Full-time
  • Department: Marketing

Company Description

At Neilson, we’re dedicated to helping families secure financial protection for their loved ones with a range of life insurance options. 

Neilson is a leading provider of innovative, simple and great-value direct life insurance products.

We have evolved from our origins in the UK, where the business was launched in 2012, to become an award-winning international operation and leader in the global life insurance market. Today, we have offices in the USA, Canada, Ireland, and Australia.

Job Description

The Senior Affiliate Marketing Executive will be responsible for managing our affiliate lead generation partnerships in the Canadian market, with guidance from the Head of Affiliates. This role aims to drive leads and sales through affiliate partnerships. The position involves overseeing Affiliate partner onboarding, campaign setup, ad approvals, performance analysis and day to day relationship management. The ideal candidate will have a strong background in affiliate marketing, excellent analytical skills, and the ability to thrive in a fast-paced environment.

Responsibilities

  • Affiliate Partnerships Management: Build and maintain relationships with affiliate partners and develop strategies to optimize lead generation and sales through these channels.
  • Performance Monitoring: Regularly analyse and report on the performance of affiliate marketing efforts, providing actionable insights.
  • Budget Management: support budget management for affiliate partnerships, making performance-based recommendations for budget allocation
  • Ad Approval: Work with affiliate partners and Neilson Compliance team to review and approve affiliate marketing materials to ensure compliance with regulatory requirements
  • Strategic Development: assist in the development and execution of the overall affiliate marketing strategy

Qualifications

  • Bachelor’s degree in marketing, Communications, or numerate discipline.
  • At least 3+ years in Affiliate Marketing or a related role
  • Proven experience managing high volume and high budget affiliate programs.
  • Proficient in affiliate marketing platforms and tools.
  • Strong understanding of social media platforms (Facebook, Instagram, TikTok, etc.), affiliate networks, and digital advertising tools.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Proficiency in negotiation and relationship management.
  • Ability to work both independently and collaboratively as part of a team in a fast-paced environment.
  • Attention to detail and multitasking ability.
  • Excellent communication and interpersonal skills.
  • Familiarity with regulatory requirements in affiliate marketing.
  • Advanced Excel skills and experience with data analysis tools

Additional Information

If you are passionate about making a difference, you thrive in a fast paced and entrepreneurial environment and you want to be a part of a high performing team, we would love to hear from you!

Accessibility for Job Applicants:

We strive to make our job application process accessible to all individuals, including those with disabilities. If you require accommodation at any stage of the application, interview, or selection process, please contact our Human Resources department. Our team will work with you to provide suitable accommodations to ensure your participation.

Equal Opportunity Employer:

Neilson Financial Services is an equal opportunity employer. We welcome and encourage applications from candidates of all backgrounds and abilities. Our commitment to diversity and inclusion is fundamental to our company culture.

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