Senior Executive, Product & Marketing
- Full-time
Company Description
Nagorik is a product and service development company based in Bangladesh. We build digital products in areas like VPN, wallets, edtech, and AI.
With a team of 125 skilled employees, we have served 200+ clients worldwide over the past five years. We work with mobile financial services, telecom companies, enterprises, and startups. Around 3.7M+ people actively use our products or services every month.
Our mission is to grow our product portfolio and help businesses around the world succeed by creating powerful, easy-to-use digital products that improve operations, enhance user experience, and support sustainable growth.
Alongside our product work, our sister studio Blockbuster brings the same craft to games — building original titles across puzzles, roguelikes, word games, and casual genres, plus web and mobile games for partners including national media, fintech companies, and major brands.
Job Description
We are looking for a Senior Executive – Product & Marketing to manage assigned digital products end-to-end, combining product operations, continuous improvement, digital marketing, user acquisition, and channel optimization. The role will focus on growing products through MFS and telecom operator ecosystems while driving marketing performance through digital channels.
Key Responsibilities
- Manage assigned digital products end-to-end, including day-to-day operations, performance monitoring, optimization, and continuous improvement.
- Work closely with cross-functional Product, Technology, QA, and Business teams to identify and implement product enhancements.
- Understand MFS and telecom operator ecosystems and identify opportunities to position, promote, and distribute products effectively through partner platforms.
- Explore opportunities to reach and acquire users through MFS, telecom, and other relevant digital channels.
- Own the product’s digital marketing and user acquisition activities, including Meta, TikTok, Google Ads, rich media, and other relevant channels.
- Plan, execute, monitor, and optimize marketing campaigns based on user acquisition, engagement, revenue, and product growth objectives.
- Monitor key product and marketing metrics and use data-driven insights to identify areas for improvement.
- Continuously evaluate product visibility, placement, user journey, campaign performance, and acquisition opportunities across different channels.
- Manage multiple products across one or more partner ecosystems while ensuring timely execution of product and marketing initiatives.
- Coordinate with relevant internal stakeholders to ensure product and marketing activities are aligned with overall business objectives.
- Stay updated on market trends, user behavior, competitor activities, and digital marketing practices to improve product performance.
- Prepare regular product and marketing performance reports and provide actionable recommendations for optimization.
Qualifications
- Bachelor’s degree in Business Administration, Marketing, Computer Science, Engineering, or any relevant discipline.
- 1–2 years of professional experience in Product Management, Digital Marketing, Business Development, Technology, or a related field.
- Experience in digital products, MFS, telecom, VAS, or technology-based businesses will be an advantage.
- Basic understanding of Meta, TikTok, Google Ads, rich media, and digital user acquisition is preferred.
- Strong analytical, communication, coordination, and problem-solving skills.
- Ability to manage multiple products, campaigns, and priorities effectively.
- Candidates from other relevant backgrounds with strong transferable skills are encouraged to apply.
Additional Information
What you will get from us
- A competitive salary according to your experience
- Two days weekly leave
- Two festival bonuses
- Yearly increment based on the performance
- Health Insurance and Wellness Programs
- Complimentary Breakfast, Lunch, and Evening Snacks
- Flexible working hours
- You will be joining a fast-moving and progressive company that prides itself of being at the forefront of software development and security services
- A real chance to grow very rapidly - the team is growing which means that there's plenty of room for personal development
- The possibility to really see an impact and to see how your work affects the end result.
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