As the corporate sponsorship sales team for NPR, PBS and regional offerings on public media stations, National Public Media (NPM) works with brands and advertising agencies to generate financial support for the public broadcasting system, develop innovative sponsorship opportunities and deliver strong results for sponsors. NPM’s Marketing team provides strategy and support to the Sponsorship Sales teams, manages strategic communications, and brings visibility to public media sponsorship opportunities in a dynamic and demanding media environment. 

The Marketing team provides oversight, strategy and support to NPM’s sponsorship sales teams in a dynamic and demanding media environment. Led by the Director of Marketing, the team collaborates with NPM management, sales representatives across the country and partner publishers to achieve ambitious revenue goals. 

NPM is looking for a Marketing Associate to support a full suite of integrated marketing activity and collateral, including but not limited to: a daily flow of sales presentations and proposals, material management of the NPM website, email marketing, event activation, and overall brand management for both NPR and PBS. The Marketing Associate will be part of a collaborative team, working with NPM employees across the country to meet daily deadlines, while supporting the Marketing team’s ongoing goals and long-term projects.

This position reports to NPM’s Manager, Marketing & Communications.

Essential Duties Include

1. Develop RFP responses and sales tools in response to sales team requests.
2. Pull and analyze audience research via comScore, MRI, and Ipsos for a variety of NPR and PBS programs and platforms to help illustrate the qualities of the public media audience to Fortune 500 companies and other potential sponsors.
3. Assist in the department’s ongoing management of the National Public Media website, designed to serve as a robust resource for the sales team and tool for raising the overall visibility of sponsorship opportunities within the industry.
4. In close collaboration with Manager, Marketing & Communications execute department’s email marketing efforts with a primary focus on weekly internal staff newsletter, identifying opportunities for email communication, drafting email communications, tracking ROI, and benchmarking performance against industry standards.
5. Activate department’s external outreach strategy designed to promote NPR and PBS sponsorship offerings through industry events, awards submissions, original content, and other tactics.
6. Actively participate in the conception and development of requests for large-scale sponsorship opportunities across NPR and PBS platforms.
7. Support the planning and execution of client entertainment and sponsored conferences.

Please apply through our career portal:

https://recruiting.ultipro.com/NAT1011NATPR/JobBoard/af823b19-a43b-4cda-b6c2-c06508d84cf6/OpportunityDetail?opportunityId=3b7c5122-6249-4bfc-a4e7-eb7d0a5bee5c

1. 1-2 years experience in agency or media environment.
2. Positive attitude and willingness to jump in when and where needed.
3. Experience with email marketing, both developing engaging content and tracking analytics to improve performance and engagement.
4. Excellent written and verbal communications skills.
5. Detail-oriented. Ability to think, plan and execute on multiple projects simultaneously in an organized fashion. 
6. Demonstrated ability and willingness to work in fast-paced, high-stress environments, as well as ability to escalate issues appropriately.
7. Enthusiasm for public media, its mission and its programs.
8. Curiosity. A desire to engage in brainstorms, beta-test ideas, and learn new things.
9. A solution-oriented mindset.

To apply, please visit our career portal: 

https://recruiting.ultipro.com/NAT1011NATPR/JobBoard/af823b19-a43b-4cda-b6c2-c06508d84cf6/OpportunityDetail?opportunityId=3b7c5122-6249-4bfc-a4e7-eb7d0a5bee5c