Marketing Manager

  • Full-time
  • Business Segment: Universal Film

Company Description

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation. Visit www.nbcuniversal.com for more information.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Job Description

Division: UPHE  

Position: Marketing Manager, International 

Reports to: Vice President of Marketing, International 

Location: London 

DIVISION PROFILE 

NBCUniversal is a leader in providing entertainment programming to the US and international marketplaces. The International Television division is responsible for the distribution of NBCU’s film and TV product to television and new media customers in all markets outside North America. Within International Television, the International Digital Distribution team has specific responsibility for growing distribution in these markets, including managing on-going customer relationships to maximise revenue. 

OVERVIEW 

The UPHE International Marketing team is responsible for the planning and execution of multi-territory media campaigns to support the sale of digital product throughout a film’s life cycle including Premium Windows, VOD, and EST. 

The Marketing Manager will be responsible for the consumer marketing activities for NBCUniversal’s filmed entertainment product through consumer facing marketing and supporting B2B efforts with local clients within their market(s).  

KEY RESPONSIBILITIES 

  • Brief and oversee multi-territory media plan and work collaboratively with local teams (if required) to ensure campaigns are nuanced and tailored for markets. 

  • Manage local clients across a portfolio of territories: presenting upcoming titles, collaborating on in-market support, creating opportunities for Universal title promotion, and approve marketing materials developed by licensees. 

  • Support transactional market growth with a focus on Latin America and European markets. 

  • Represent Universal on any industry bodies and trade-wide initiatives within the managed territories.  

  • In tandem with creative and brand teams in Los Angeles HQ, develop, localise, and seek approval for campaign creative as required by media plan.  

  • Align Marketing and Account management to define strategic opportunities and priorities for titles and key account support.  

  • Work collaboratively across business units, e.g., Theatrical, consumer products, physical licensees, and brand / franchise teams to maximise lifecycle opportunities of managed titles. 

  • Collaborate with Social/Influencer leads to determine wither budget permits activation.  

  • Assist in the briefing of PR campaigns to agencies as required. 

  • Align with Trade Marketing across key local and multi-territory customers and work closely with Creative Services for delivery. 

  • Monitor campaign results closely and carefully manage media agency to deliver in-line with plan. 

  • Deliver campaign post campaign wrap-up and contribute to film maker presentations. 

Qualifications

SKILLS AND EXPERIENCE 

Essential 

  • Language skills highly desirable – specifically Spanish (inc. Latin American Spanish), or Portuguese.  

  • Familiarity and interest in the business of entertainment and, specifically, digital media and content distribution 

  • Experience marketing and leading product releases across multiple geos  

  • Previous experience at a studio, label, or digital platform 

  • Previous experience in media, marketing account management, or business development - preferably with an analytic focus 

  • Strong commercial acumen, proven track record of driving revenue 

  • Excellent written/oral communication, coordination skills, and attention to detail 

  • Strong interpersonal and influencing skills 

  • Ability to work cross-functionally with diverse team 

  • Experience in building and maintaining key multi-territory customer relationships 

  • Ability to handle short deadlines/turnarounds and multiple competing priorities 

  • Flexibility of working hours (interaction with teams in the UK, USA, and Asia) 

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

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