Director, MKT & Affiliate Relations

  • Full-time
  • Business Segment: International Networks & DTC

Company Description

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation. Visit www.nbcuniversal.com for more information.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Job Description

We are seeking a visionary and results-driven Director of Marketing & Affiliate Relations to lead strategic marketing initiatives and affiliate partnerships in Brazil. This senior role will shape the consumer engagement strategy for our streaming platform, drive high-impact brand activations, and cultivate strong relationships with MVPD affiliates and key media partners. The Director will play a pivotal role in elevating our brand presence and accelerating growth in the Brazilian market. 

Key Responsibilities 

Strategic Marketing Leadership 

  • Define and lead the overarching marketing strategy for Brazil, aligned with regional and global priorities. 
  • Oversee the development and execution of integrated campaigns across digital, social, OOH, and experiential channels. 
  • Guide creative direction, media planning, and performance optimization to maximize ROI. 

Affiliate & Partner Strategy 

  • Build and maintain senior-level relationships with MVPDs and strategic partners. 
  • Lead co-branded initiatives, joint marketing efforts, and promotional windows to drive subscriber growth and engagement. 
  • Establish KPIs and reporting frameworks to measure partnership success. 

Brand Experiences & Market Activations 

  • Spearhead the creation of immersive brand experiences tailored to Brazilian audiences. 
  • Evaluate and prioritize participation in key cultural and entertainment events. 
  • Ensure brand consistency and innovation across all consumer touchpoints. 

Budget & Project Oversight 

  • Own the marketing and event budgets, ensuring efficient allocation and financial discipline. 
  • Lead cross-functional project teams and external agencies to deliver on-time, on-brand campaigns. 
  • Implement scalable processes for campaign development and execution. 

Team Development & Cross-Functional Collaboration 

  • Lead and mentor a high-performing team of marketers and coordinators. 
  • Foster collaboration across Creative, PR, Legal, Finance, Original Productions, and Partnerships. 
  • Serve as a strategic advisor to LATAM leadership and contribute to global marketing forums. 

Creative Direction 

  • Oversee the development of key art, talent photoshoots, and visual assets for original content. 
  • Ensure creative output aligns with brand identity and resonates with target audiences. 

 

Qualifications

Qualifications 

  • Bachelor’s degree in Marketing, Communications, or related field; MBA preferred. 
  • 10+ years of experience in consumer marketing, with a strong background in entertainment or streaming. 
  • Proven success in leading affiliate marketing strategies and managing high-profile partnerships. 
  • Exceptional leadership, communication, and stakeholder management skills. 
  • Fluent in Portuguese and English; working proficiency in Spanish.   

Preferred Skills 

  • Deep understanding of the Brazilian media and advertising landscape. 
  • Experience with MVPDs and media partnerships in Brazil. 
  • Strong analytical mindset and familiarity with audience segmentation. 
  • Passion for entertainment, digital innovation, and cultural trends. 

The responsibilities associated with this position are not limited to the above description and may be modified at any time by the Company.

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

Privacy Notice