Data Analyst
- Full-time
Company Description
Who we are: We Move Walls To Measure, Reach, and Influence Real People in Physical Spaces The digital disruption of out-of-home advertising has presented us with an opportunity for innovation and leadership. We use data and technology to design media solutions that empower our clients to measure, reach and influence consumers in the real world. In simple terms, we have created the industry platform for Outernet. Our proficiency in these fields has lead to us being recognised with more than 25 global and regional awards for media innovation, technology, and business leadership. If you think that you can lead the team to greater achievements, this is the right role for you.
Company Website : www.movingwalls.com
Job Description
We want you to:
Gather and process raw data at scale (including writing scripts, web scraping, calling APIs, write SQL queries, etc).
Conduct deep dives into data trends and potential data irregularities using advanced analytics and statistical methods
Develop, validate, and maintain weighting methodologies, sampling techniques, outlier detection, and statistical modelling for new and existing products
Analyse historic trends and construct a mathematical model for forecasting
Identify business insights, trends and opportunities based of your analyses
Qualifications
You have:
Bachelor's degree or higher in Mathematics, Statistics, Computer Science, Quantitative Sciences or other related fields
Experience in trend analyses, multivariate statistics, bias reduction, data aggregation techniques & automation
Domain expert in areas such as demography, sampling, statistical modelling, audience measurement, and weighting
Proficient in Microsoft Excel, Python, R, Tableau or other data visualization tools
Proficiency with Social Analytics tools such as Google Analytics, Omniture Sitecatalyst, Webtrekk.
2+ years of experience in Advertising/ Media Planning/ Media Research