Minor Hotels is an international hotel owner, operator and investor, currently with a diverse portfolio of over 530 properties designed intelligently to appeal to a variety of travellers, serving new passions as well as personal needs. Through our Anantara, Avani, Elewana, Oaks, NH Hotels, NH Collection, nhow and TIVOLI properties, Minor Hotels operates in 50+ countries across Asia Pacific, the Middle East, Africa, the Indian Ocean, Europe and South America.

The key responsibiities for this position are to:

• Lead DISCOVERY Loyalty program & corporate partnerships campaigns, liaising to both internal Minor Hotels and external business partners
• Establish and drive the key objectives and goals of DISCOVERY Loyalty program that will support the overall priorities of the business
• Provide actionable insights and recommendations to enhance our DISCOVERY Loyalty brand performance, the increase of brands enrolments, cross-brand revenue and repeated guests’ ratio
• Manage the key global and regional marketing tactics and content to drive customers awareness of Minor Hotels campaigns and initiatives
• Identify strategic directions to partners that show the win-win business objectives based on our brand strength, competition landscape, and potential impact
• Responsible for articulating scope and deliverables of initiatives to executives and key stakeholders across organization – Marketing, Revenue, Finance, eCommerce, IT, Central Systems, e-Distribution, Sales as well as others
• Oversee management of ongoing DISCOVERY Loyalty and partnerships campaigns including landing page content, program reward offerings, and other content management tasks
• Maintain up-to-date knowledge of all in-house technology and oversee technical discussions leading to the successful implementation and ongoing integration with DISCOVERY Loyalty program
• Work closely with all internal stakeholders at all levels, responsible for the definition, planning, communication and execution of initiatives including training that will drive the program to reach and exceed objectives and goals
• Manage B2B and B2C communications and ticketing requests
• Create and monitor team KPIs, P&L and ongoing reporting to measure campaign effectiveness and identify opportunities for improvement

Job Specifications:

• Strong in interpersonal, Communication, Presentation and Negotiation skills
• Be self-motivated, a strong team player and enable to work under pressure while managing several assignments simultaneously
• Detail-oriented, be customers-focus and data driven decision-making
• Project a professional image to maintain the reputation of the brand when communicating internally and externally
• Strong command of spoken and written English and Thai with computer literacy
• Familiar with B2B2C sale, Sitecore, OPERA, CMS, eCommerce, Power BI, or other analytical tools will be a plus
• Experience with B2B2C sale, customer analysis and data visualization reporting is a plus       
• This job is based in Bangkok, business travel maybe required

Education:

• Bachelor’s or Master’s degree in Business and Administration, Marketing, IT Management or Hotel Management related field

Experience:

• Minimum 5 years working experience in CRM / Loyalty Programme, Operational Excellence, Customer Relations, Digital Marketing, or Campaign Management