Marketing Executive - Social Media

  • Full-time
  • Company Location: Oaks Ibn Battuta Gate Dubai

Company Description

Themes from the adventurer Ibn Battuta's travels influence the architecture and style of the property, with intricate design. This 5-star hotel in Dubai is ideally located for travelers who wish to take advantage of all Dubai has to offer, with shopping and beaches close by. 

For travelers seeking freedom, independence, and space. Oaks Hotels & Resorts offers spacious contemporary serviced studios and suites across Australia, New Zealand, Asia, and the Middle East. Effortless short or long stays unfold with peace of mind and all the essential comforts

Job Description

The role will report to the Marketing and Communications Manager and support the Marketing department in delivering a coherent, consistent social media experience for our audiences.  He/She will be responsible for coordinating, supporting, and executing campaigns through various online marketing channels to drive lead generation in support of Business goals. The specialist will also have a primary focus on planning marketing campaigns, execution, and maintaining online community ‘engagement’ on Facebook, Social Media, blogs.

Main Responsibilities:

  • Take full ownership of all content (photography, reels, stories, animation, and video) to be used on our channels following social media guidelines & brand tone of voice as set by the Hotel and Marketing manager.
  • Plan the content calendar and execute it accordingly.
  • Assist with Graphic Design as and when required
  • Brainstorm and implement new and creative ideas for social media pages.
  • Shoot, produce, write, and edit videos and photos.
  • Create and edit content for Instagram, Facebook, and email marketing.
  • Come up with social campaigns that would improve conversion/awareness.
  • Work on paid social advertisement strategy.
  • Track paid advertisement performance on the social platform and suggest ideas to improve the performance

 

 

Qualifications

Preferred qualifications and skills:

  • Photography/videography, editing, and copywriting capabilities are a must.
  • Minimum 2 years of experience in a similar role working in content creation or Social media management.
  • Highly proficient in editing with Adobe Suite specifically Adobe Premiere, Photoshop, and Illustrator.
  • Highly Creative and has knowledge in visual storytelling.
  • Ability to prioritize, organize work assignments, and follow up.
  • Strong command of the English language both written and spoken.
  • Ability to promote positive relationships with the team. Ability to successfully function in a fast-paced, deadline-driven environment.
  • Strong organizational, time management, communication, process & result oriented and possess problem-solving skills working with multiple teams/agencies

Additional Information

  • Has experience in Marketing databases, social media, and advertising
  • Strong interpersonal & communication skills
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Proficient at writing consumer-driven copy
  • Good interpersonal skills and be able to work on tight deadlines
  • Ability to work under pressure and be very responsive

 

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