The Minor Food is one of Asia's largest casual dining and quick-service restaurant companies. We are aggressively accelerating the business growth in both domestic and global market. 

Our number of restaurants exceeding 1,600 in 21 countries under The Pizza Company, Swensen's, Sizzler, Dairy Queen, Burger King, Thai Express The Coffee Club, BreadTalk, Ribs and Rumps, Riverside, Penang Street, and Poulet.

Job Purpose:

Responsible for planning, development and implementation of all of the Organization-s marketing strategies, marketing communications, and public relations activities, both external and internal. Oversees development and implementation of supportive materials at all consumers touch points. Directs the efforts of the marketing, communications and public relations staff and coordinates at the strategic and tactical levels with the other functions of the Organization

Main Responsibilities:

• Responsible for creating, implementing and measuring the success of: a comprehensive marketing, communications and public relations program that will enhance the Swensen-s image and position within the marketplace and the general public, and facilitate internal and external communications and, all Organization marketing, communications and public relations activities and materials including publications, media relations, client acquisition and so forth.
• Ensure articulation of Swensen-s desired image and position, assure consistent communication of image and position throughout the brand and deliver 100% customer satisfaction experience.
• Provide input and guideline for store designs development and look book. Coordinate the appearance of all collateral materials and consistent of in-store, in-mall media and mass communication
• Provide counsel to any related marketing and communications to the brand from internal and external source
• Manage relevant market research, graphic house, advertising agency, media agency professionally. Monitor global communication campaign trends. Leads projects as assigned, such as cause-related marketing and special events.

• Master Degree in Business Administration.
• Minimum of 10 years- experience in marketing, communications or public relations with demonstrated success, preferably in the not-for-profit or association sector.
• Demonstrated skills, knowledge and experience in the design and execution of marketing, communications and public relations activities.
• Strong creative, strategic, analytical, organizational and personal sales skills.
• Demonstrated successful experience writing press releases, making presentations and negotiating with media. Experience overseeing the design and production of print materials and publications.
• Computer literacy in word processing, data base management and page layout. Commitment to working with shared leadership and in cross-functional teams.
• Strong oral and written communications skills.
• Ability to manage multiple projects at a time.
• Able to travel upcountry or oversee trip, overnight travel is required
• Proficiency in English communication, presentation skills and computer literate.

We are a diverse group of down-to-earth, straightforward and very result-oriented people with a vision. To be a Global Operator of Multiple Food Brands with the objective of providing 100% Satisfaction to all stakeholders.

We also share an inspiring organization culture: Driving to Unlock the Impossibilities. This culture is the foundation in everything we do here. If you are a highly motivated, extremely organized business executive with a successful track record in driving sales, and are looking for an opportunity to play a key role for an exciting company that will reward you for your dedication, then Minor Food is right for you.