Digital Product Analyst

  • Full-time
  • Company Location: Bangkok

Company Description

Minor International (MINT) is a global company focused on three core businesses: restaurants, hospitality and lifestyle brands distribution. MINT is one of Asia’s largest restaurant companies with over 2,000 outlets operating system-wide in 19 countries under The Pizza Company, Swensen’s, Sizzler, Dairy Queen, Burger King, Thai Express, The Coffee Club, BreadTalk (Thailand) and Riverside brands. MINT is also a hotel owner, operator and investor with a portfolio of 155 hotels and serviced suites under the Anantara, AVANI, Oaks, Tivoli, Elewana Collection, JW Marriott, Four Seasons, St. Regis, Radisson Blu and Minor International brands in 24 countries across Asia Pacific, the Middle East, Africa, the Indian Ocean, Europe and South America. MINT is one of Thailand’s largest distributors of lifestyle brands focusing primarily on fashion, home and kitchenware and contract manufacturing. Its brands include Gap, Banana Republic, Brooks Brothers, Esprit, Bossini, Etam, Charles & Keith, Pedro, Radley, Anello, Zwilling J.A. Henckels, Joseph Joseph and ETL Learning. Bemynt is MINT’s e-commerce platform offering premium fashion and lifestyle products. For more information, please visit www.minorinternational.com.

Job Description

 

  • Collaborate with business, technology and analytics
    partners to determine needs and establish data collection requirements. 

  • Work with implementation specialists to deploy and
    maintain accurate website tracking. 

  • Develop and maintain reports on web channel
    performance. 

  • Design effective and impactful reports and visualizations
    for business and technical audiences. 

  • Generate insight from site data and communicate
    opportunities or issues. 

  • Leverage analytics to continuously recommend
    optimization tactics that will improve site performance. 

  • Support business unit teams, product management groups
    and other teams with ad-hoc reporting and in-depth website analysis. 

  • Utilize business and analytical expertise to
    independently perform proactive analysis and solve business problems. 

  • Define and execute quality assurance procedures to
    ensure accuracy of analytical output. 

    Create presentations to highlight analysis and tell the story. 

     

    Demonstrate continuous effort to improve operations, decrease turnaround times, streamline
    work processes, and work cooperatively and jointly to provide quality seamless
    customer service to the MINOR Group. 

    Perform other special projects as requested by the Digital Director and Chief
    Information Officer or other MINOR senior management.

 

Qualifications

  Education:    

  • Bachelor's or Master’s degree in Finance, Economics, Business, Law, Mathematics, Statistics, Engineering, Computer Science, Actuarial Science any related fields.Experience & Qualifications        

  • 5+ years web, app, online, digital analytics experience.

  • Advanced knowledge of Analytics tools.

  • Familiarity with digital frameworks, theories eg Hook, ZMOT etc

  • Experience defining website analytics tracking requirements.

  • Ability to design tagging strategies and effectively QA analytics tracking on mobile platforms

  • Experience with push and in-app messaging analytics

  • Ability to derive actionable insights from data and effectively guide decision-making.

  • Ability to excel in a fast-paced,cross-functional environment.

  • Excellent written and verbal communication skills.

  • Proactive problem-solving and critical thinking skills.

  • Ability to manage time effectively and consistently meet deadlines.

  • Ability to distill analysis into concise recommendations and present to management audiences up to an executive level.

  • Proficient in Microsoft Office suite.

  • Proficient with business intelligence tools.

  • Travel industry and ecommerce experience.

  • Experience with A/B testing and website optimization.

  • Knowledge of statistical testing methodologies.

  • Experience with predictive analytics and digital experience personalization

  • Ability to communicate fluently in English language both spoken and written.
      

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