MindMaze is the world’s leading Neurotechnology startup built on more than a decade of pioneering research at the intersection of virtual reality and neuroscience. Our breakthrough platform combines virtual & augmented reality, neuroscience and AI to build intuitive human machine interfaces. Our first products help patients suffering from severe disabilities following a neurological incident. Join our eclectic mix of scientists, physicists, engineers and clinicians to help change the world!

As a marketing specialist, you will manage MindMaze’s day to day marketing activities and work with the director of market development to define the long-term marketing strategy for the company. After a period of familiarization, you will be offered the opportunity of managing the marketing team.

In particular you will:

• Develop, implement, and monitor innovative and impactful marketing strategies and tactical plans to maximize opportunities, minimize threats and meet MindMaze’s business objectives;
• Develop and manage the full marketing life-cycle for MindMaze products including product launches;
• Plan and implement marketing initiatives and Co-ordinate marketing campaigns with sales activities;
• Create and publish (online and print) marketing material in line with marketing plans;
• Monitor and report on effectiveness of marketing communications;
• Interface with sales, sales leadership, and corporate accounts to ensure the needs of field personnel are being met to support the sale of the MindMaze products;
• Establish and foster relationships with KOLs to understand market trends, market dynamics, technology changes, competitive strategies, and identify insights/opportunities for the franchise;
• Provide support at marketing events and exhibitions as required. Develop pricing strategies and guidelines to optimize profit and mix to meet MindMaze objectives;
• Develop strategies, promotional campaigns, and programs to positively position MindMaze products to increase market share, revenues, awareness and adoption, and solidify their clinical utility;
• Expand awareness of Stroke rehabilitation for which Mindmaze is developing solutions;
• Ensure the team is developing accurate sales and manufacturing forecasts to meet customer demand;
• Work closely with design agencies and assist with new product launches;
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives;
• Oversee and manage day to day brand budget, and ensure on-time delivery within budget of all marketing initiatives;
• Support sales presentations by assembling quotations, proposals, videos, slide shows, demonstration, and product capability material;

In order to be successful, you can illustrate the fact that you have the following abilities:

• Proven teamwork and collaboration skills;
• Organizing resources (people, funding, material, support) to get things done;
• Planning: breaking down work into process steps; developing schedules and task/people assignments; Quickly zeroing in on the critical few and putting the trivial many aside;
• Excellent interpersonal skills: ability to build constructive work relationships and to nurture a trust and confidentiality;
• Oral and written communication: ability to communicate clearly and succinctly in a variety of communication settings and styles; ability to get messages across that have the desired effect; ability to adapt communication to a variety of audiences;
• Customer Focus: dedicated to meeting the expectations and requirements of internal and external customers; acting with customers in mind;
• Demonstrated ability to use analytical skills and rigorous logic and methods to solve difficult problems with effective solutions.

Essential skills:

• Minimum BSc Degree in marketing, MSc would be preferred;
• Proven experience of marketing for consumer or capital healthcare industries;
• Demonstrated ability to translate clinical information into marketing strategies;
• Fluent in English.

Icing on the cake:

• Experience in a start-up environment;
• Experience in the medical devices field;
• Experience in managing small marketing team
• A good command of French or German.

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