Brand Marketing Representative

  • Full-time

Company Description

The Company 

Mickey Thompson Performance Tires designs, develops and distributes specialty tires for the street, strip, track, and off-road. Since its founding in 1963, the company has championed many firsts in the tire industry, from wide low-profile street tires to rugged, aggressive-tread off-road tires. Designing and producing innovative tread patterns and compounds to build the best performance tires in the world was our focus then, and is still our focus today. 

Our Racing Heritage

Our commitment and dedication to racing began with Mickey Thompson and Gene McMannis. Mickey, an innovative race car driver, designer, and promoter held 485 National and International speed and endurance records. Gene McMannis' racing accomplishments included designing and developing tires for the Pan American Road Race, Daytona, LeMans, Indy 500, and Bonneville Salt Flats. The list of innovations from Mickey Thompson Performance has grown along with the company. Cooper Tire & Rubber Company's purchase of Mickey Thompson Tires in 2003 has helped to continue the company passion for innovative product design and helped to grow Mickey Thompson Performance Tires and Wheels into an industry leader with a network of thousands of dealers worldwide.

Job Description

GENERAL SUMMARY: The Brand Marketing Representative provides assistance to the marketing department and our dealer alliance programs. This position supports the marketing team through show setup and activation, dealer alliance program activation and reporting. Other duties include: assisting with outbound and inbound dealer and sanctioning body phone calls. Work with Data such as Mailing Lists, Dealer Locater’s & Event Data Capture.

ESSENTIAL RESPONSIBILITIES:

  1. Enter data and communicate with associate dealers
  2. Assist in preparing reports for advertising and marketing team
  3. Prep products for shows and photo shoots
  4. Keep project vehicles clean and maintained
  5. Work customer shows: Coordination of set up, teardown and activation of events with sanctioning bodies and other parties. Manage any issues that surface at customer shows
  6. Handle car/truck club promo event inquiries
  7. Maintain mailing lists for dealers and consumers 8. Manage company dealer locater
  8. Manage company Fleet sales program

REQUIRED EDUCATION, TRAINING and/or EXPERIENCE:

  1. 2 years retail or trade show experience
  2. Knowledge of tires and wheels helpful
  3. Proficient with Microsoft Office programs
  4. College degree in marketing, business, advertising or related field strongly preferred, or 5+ years’ experience in the performance aftermarket/automotive or related marketing field

Qualifications

REQUIRED INTERPERSONAL, PROBLEM-SOLVING OR OTHER SKILLS AND ABILITIES

  1. Ability to work well with people at all levels of the organization in a team environment
  2. Demonstrated record of excellent customer service
  3. Ability to present to customers in person, over the phone and/or over web-ex or other web based presentation program
  4. Physically able to lift heavy items (50 to 75 lbs.)
  5. Strong self-starter with a demonstrated ability to work independent of supervision

REQUIRED DECISIONMAKING & ORGANIZATIONAL IMPACT

  1. Ability to make independent decisions with respect to show setup and coordination with sanctioning bodies
  2. Able to manage their own schedule and work independent of supervision inside and outside the office

WORKING CONDITIONS

  1. Location in Stow, Ohio or Lake Elsinore, California
  2. Office environment 50%
  3. Travel 50%
  4. Outdoor exposure, loud engines, hot and cold weather

Additional Information

All your information will be kept confidential according to EEO guidelines.