Front-end (Email) Developer

  • Jinqiao, Shanghai, China
  • Full-time

Company Description

Our Story

Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 25 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency’s heritage in data,technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. When combined with its strength in performance creative and media, Merkle creates customer experiences that drive improved marketing results and shareholder value. With more than 4,100 employees, Merkle is headquartered in Columbia, Maryland with 16 additional offices in the US and 8 offices in Europe and Asia. In 2016, the agency joined the Dentsu Aegis Network.

Job Description

·       Manipulating and coding email assets, typically from layered artwork files, into HTML

·       Render test and analyze Merkle coded, as well as 3rd party provided, HTML to ensure proper rendering across ISPS and platforms; edit html as necessary

·       Upload content, create proofing lists and set up Email Campaigns within the Email platform

·       Code dynamic content and map variables within the campaign set up to drive versioning and customization of the emails

·       Perform QA (Quality Assurance) on own work as well as conducting peer review of campaign set up and coding to ensure accuracy

·       Change rounds

·       Working with Campaign Manager/Account Managers in coordinating and communicating content change requests and production schedule

·       Meeting deadlines for content publication

·       Serving as expert on Email best practices and educating others


·       Technical degree from a 4-year university 

·       Strong technical skills including expertise in HTML, Adobe Suite

·       Understanding of Web development tools / technologies such as Flash, CSS, Photoshop

·       Core skills and competencies

·       Process and Project Management

·       Initiative

·       Problem solving


Additional Information

This job description is a summary of the essential functions of the job, not an exhaustive or comprehensive list of all possible job responsibilities, tasks, and duties. The responsibilities, tasks, and duties of the jobholder might differ from those outlined in the job description. Other duties, as assigned by the supervisor, might be part of the job.

Privacy Policy