McDonald’s is proud to be one of the most recognized brands in the world, with restaurants in over 100 countries that serve 70 million customers daily. As the global leader in the food service industry, our legacy of innovation and hard work continues to drive us.
From drive thru updates to delivery to mobile order and pay, we are innovating quickly and growing. Joining McDonald's means thinking big and preparing for a career that can have influence around the world.

At McDonald’s, we see every day as a chance to create positive impact. We lead through our values centered on inclusivity, service, integrity, community and family. From support of Ronald McDonald House Charities to our Youth Opportunity project and sustainability initiatives, our values keep us dedicated to using our scale for good: good for our customers, people, industry and planet. We also offer a broad range of outstanding benefits including a sabbatical program, tuition assistance and flexible work arrangements - check them out here!

While most of us are working remote during COVID-19, we're excited to get back to our state-of-the-art headquarters in the booming West Loop of downtown Chicago! It's set up to be a global hub that cultivates collaboration:

• Take a class at Hamburger University
• Sample future items in our Test Kitchen
• Utilize the latest technology to connect with your team around the globe

We are an equal opportunity employer committed to the diversity of our crew members, staff, operators, and suppliers. We promote an inclusive work environment that creates feel-good moments for everyone. We are interested in people who enhance our company culture: Does this role interest you? We encourage you to apply even if you don’t meet every single requirement!

Position Purpose

The Media Supervisor role is responsible for leading McDonald’s Youth initiatives, along with key initiatives such as McDonald’s All American Games, NASCAR and our LGBTQ+ programs, while providing support from a national investment standpoint. Investment support includes but is not limited to: buy stewardship, performance accountability, JBP stewardship and serving as the multi-cultural marketplace conduit. This role partners with the national Marketing Team and agencies to deliver results, particularly for the audience they lead (Youth).

Principal Accountabilities

In addition to following McDonald’s policies and procedures, principal accountabilities include, but are not limited to:

Youth Paid Media Strategy & Implementation

• Partner with agency teams to develop, implement and optimize plans that deliver on Youth Goals
• Partner with internal Happy Meal lead to effectively translate business challenges into briefs for agency partners
• Monitor investment against key partnerships (Disney) and identify areas for optimization based on changing marketplace and business dynamics

Investment Support

• Steward buys in partnership with agencies, ensuring performance accountability, application of ROMI results and in-market optimizations to drive greater plan effectiveness
• Serve as multi-cultural marketplace lead: building relationships with key partners, monitoring the marketplace for new opportunities and challenging longstanding ways of working to deliver stronger strategic opportunities
• Steward JBP opportunity implementation including monitoring performance, identifying areas to optimize and tracking of investment
• Lead search & navigation planning and implementation, capitalizing on top performing channels to deliver on business needs

Oversee Media Support for Select Key Initiatives (McDonald’s All American Games,McDaag & LGBTQ+)

• Partner with cross functional teams in building out strategic approach to initiatives
• Manage day-to-day implementation and stewardship of national media strategies for McDonald’s All American Games, NASCAR partnership & LGBTQ+ initiatives

People/Relationship Management

• Build and manage collaborative relationships with marketing peers, national agencies, media vendors and owner operators
• Partner with cross functional teams in the analysis of new opportunities

• Must be fully vaccinated (i.e., at least 2 weeks after last dose) for COVID-19 and, if hired, present proof of vaccination by start date.
• 1-3 year experience in supporting the development and execution of marketing plans at advertising agencies or consumer brands
• Bachelor’s degree in related field required (Marketing, Communications, Business)
• Experience in organic and paid social and working knowledge of platform and unit best practices
• Experience working in a fast-paced, real-time social media environment
• Creative content strategy experience
• Experienced leading and/or working on Multicultural campaigns
• Strong written and verbal skills, including live feedback discussions
• Experience working on content development for big brand campaigns a plus
• Experience in multicultural marketing is a plus; including expertise in the Hispanic Consumer is a plus
• Bilingual preferred (Spanish)
• Previous experience leading agencies or managing creative team
• Influencer marketing experience

McDonald’s is committed to providing qualified individuals with reasonable accommodations to perform the essential functions of their jobs. Additionally, if you (or another applicant of whom you are aware) require assistance accessing or reading this job posting or otherwise seek assistance in the application process, please contact [email protected]

McDonald’s provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to sex, sex stereotyping, pregnancy (including pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), race, color, religion, ancestry or national origin, age, disability status, medical condition, marital status, sexual orientation, gender, gender identity, gender expression, transgender status, protected military or veteran status, citizenship status, genetic information, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Nothing in this job posting or description should be construed as an offer or guarantee of employment.