McDonald’s Australia is the largest quick service restaurant operation in the country. Fondly known as “Maccas”, we are famous in the global McDonald’s world for adding beetroot to our Aussie burgers and creating the world’s first McCafé in Melbourne. A household name in Australia for over 40 years, we believe that our customers are the heart and soul of everything we do and make it our mission to bring a smile at every seat.

Could you be our next Junior Marketing Executive?

The Queensland Marketing team is across a multitude of brand supporting activities from media planning, to activations to leveraging large sponsorships. Reporting to the State Marketing Manager QLD/NT, this position will see you align the National strategy with our media and sponsorship partners and assist with executing Sales Driving initiatives for our Franchise Owner/Operators Not for the faint hearted, this position calls for a creative and organised mid-weight marketer or communications professional who is able to work to tight deadlines and truly get their hands dirty! And most importantly is confident to have direct conversations to drive positive outcomes.

What can you expect on a day-to-day basis?

• Learning and understanding the National Marketing Plan, incorporating into the State Market
• Planning and developing local initiatives based on sales analysis to drive sales in accordance with state KPI’s
• Manage all regional and local sponsorships, educating licensees’ best practice and leverage tactics. Working on big name teams such as Broncos, Cowboys and Titans.
• Audit of regional Out of Home creative and assist licensees with brand consistency, building a library of options and tools
• Budget Management  and overseeing invoice processing 
• Monitoring sales and guest counts, reporting and making adjustments to local media as required
• Owning programs such as Competitor and New Store Openings
• Coordinating Local Market Media by assisting State Marketing Manager to develop localised media plans in consultation with Licensees and Media Agency
• Coordinating amplifications and additional media activations as needed to support National Promotions and local initiatives
• Reviewing store merchandising and communicating recommendations to Licensees
• Attending and contributing to Regional Market Meetings , QLD/NT

Your keys to success:

Our next marketing super star in Queensland, will be a clear and concise communicator who is able to help all regional stakeholders understand important information. Stakeholder engagement is critical to the success of this role. You must understand the value of phone conversations and face to face interactions. The biggest selling point will be your ability to use initiative. You will also be an out-of-the-box thinker; one who loves going that extra mile to ensure that no stones are left unturned. A tertiary qualification is important; however if you have studied a different field to marketing then we still want to hear from you! Your resilience, tenacity and demonstrated experience in a similar position will see you push to the front of the crowd and to get us REALLY excited you will have had an exposure to QSR or FMCG (however this is certainly not essential).

Why choose us?

Employer of choice winner in 2018, McDonald’s Australia values Community and Customer as well as being Bold, Authentic and genuinely caring about our people. Working with us means taking pride and having fun along the way; while growing and developing your career in a dynamic and supportive environment. Not only do we offer flexible working arrangements, a bonus week of annual leave and undercover parking; we also provide an opportunity to work alongside other passionate and talented people every single day.

Join our team!

So if you are ready to jump into a new position that will see you kicking off your marketing career with the world's second most memorable brand connected to over 5 million customers and ample opportunity for personal growth; then apply today. You will be directed to an external site to apply.