Assets Coordinator, Global Partnerships

  • Full-time

Company Description

At Maple Leaf Sports & Entertainment Partnership (MLSE), we are committed to creating an inclusive workplace that is representative of our community and where all employees feel they belong and can reach their full potential. We are Canada’s preeminent leader in delivering top quality sport and entertainment experiences and one of North America’s leading providers of exceptional fan experiences. We are the parent company of the National Hockey League’s Toronto Maple Leafs, the National Basketball Association’s Toronto Raptors, Major League Soccer’s Toronto FC, the Canadian Football League’s Toronto Argonauts and development teams with the Toronto Marlies (American Hockey League), Raptors 905 (NBA G League), Toronto FC II (MLS NEXT Pro League) and Raptors Uprising Gaming Club, the Toronto Raptors Esports franchise in the NBA 2K League.  

MLSE owns and/or operates all the venues our teams play and train in, including Scotiabank Arena, BMO Field, Coca-Cola Coliseum, Ford Performance Centre, BMO Training Ground, and OVO Athletic Centre. We also provide fans in Toronto with incredible live music and entertainment events, as well as exceptional culinary experiences through our restaurants (e11even and RS) and clubs (Hot Stove Club, ScotiaClub and Platinum Club). Through MLSE Foundation, we have invested more than $45 million into Ontario communities since 2009 and with MLSE LaunchPad, we provide a place where youth facing barriers use sport to recognize and reach their potential. 

We achieve all of this through our Common Purpose - to unite and empower our employees to create extraordinary moments for our fans and each other. Come be a part of the team.

Job Description

Reporting to the Assets Supervisor, Global Partnerships, this position will be accountable for ensuring our team is set up to maximize existing and new inventory across our extensive portfolio of teams, venues and events.  In collaboration with internal and external partners, you will ensure that the Global Partnerships team is equipped to for executional excellence on all contractual obligations - some defined well in-advance, others within tight timelines.

You're a confident professional with excellent organization and communication skills who can multi-task while providing a lead role in the development and maintenance of a wide asset management program within Global Partnerships.  The ideal candidate will be an analytical, energetic and organized thought-leader driven to continue to learn more about our business and finding ways to maximize opportunity and efficiency. We pride ourselves on our focusing on our philosophy of “What’s Next” which means we are never satisfied with how good we are today, because there is always so much more that we can achieve together. If you are truly interested in creating impact through marketing in sports – we want to hear from you.

The Role:

  • Ongoing maintenance of scheduling of newly developed/deployed virtual signage inventory across the NHL and the NBA (along with future opportunities as they are created)
  • Updating, distributing and curating inventory grids to be shared to third party vendors and internal teams for line of sight. 
  • Development of optimization strategies for unused/unsold inventory to both drive new revenue as well as augment existing contractual commitments.
  • Collaborating with outside vendors and stakeholders to ensure alignment on partner program details.
  • Ongoing reporting of key performance indicators (KPIs) including: media valuation, duration of exposure, and more
  • Oversight of key workflow processes required for programming to go live, including working with internal and external traffic teams on delivery instructions, changes to creative and reporting of results following execution.
  • Ensure delivery of assets by liaising with internal and outside vendors as well as other parties involved in production and installation.
  • Assist with other departmental duties as required.

Qualifications

  • Post-secondary degree or diploma preferred, within in a sports and/or marketing-related discipline
  • You have 2+ years of demonstrated success in a marketing / business coordinator and/or administration role with ability to play a key role in quickly understanding the ever-changing landscape of inventory and asset management. 
  • You are highly organize - you collect data, curate assets, and maintain guidelines and procedures daily for the greater GP team.
  • Understands the importance of a MLSE’s brand and sports teams and strives to ensure all assets adhere to our visions and values.
  • Ability to prioritize, multi-task, work under pressure & meet deadlines all with a strong attention to detail.
  • Proven experience in leading sophisticated projects with the ability to work in an environment with fluid structure and operations
  • High-level expertise in Microsoft Office Suite (Word, PowerPoint, Excel) is essential
  • Excellent analytical and problem-solving skills, with the ability to clearly present recommendations on how we can better use open inventory. 

Additional Information

Apply by: August 14, 2022

We thank all applicants for their interest, however, only those selected for an interview will be contacted. 

At MLSE, we are committed to building an equitable, diverse and inclusive organization. We are an equal opportunity employer and we do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. MLSE will provide reasonable accommodation for qualified individuals with disabilities in the job application process. If you have difficulty using our online application system and you need an accommodation due to a disability, please email [email protected]. Please note this email is only for accommodation requests. Resumes sent to this email address will not be considered. 

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