Maple Leaf Sports & Entertainment (MLSE) one of the world's premier sports and entertainment companies, owns the Toronto Maple Leafs (NHL), Toronto Raptors (NBA), Toronto FC (MLS), Toronto Argonauts (CFL), Toronto Marlies (AHL), Raptors 905 (NBA D-League), TFC II (USL) and Raptors Uprising Gaming Club, the Toronto Raptors Esports franchise in the NBA 2K League. Its charitable arm, MLSE Foundation, focuses on funding initiatives to support youth through sport and recreational programs. In 2017 MLSE Foundation, with support of community and corporate partners, built MLSE LaunchPad, a 42,000-sq. ft. space dedicated to programming that support its four Pillars: Healthy Body, Healthy Mind, Ready For School and Ready For Work.

MLSE also owns and operates Scotiabank Arena, Canada’s premier sports & entertainment venue hosting more than 200 events each year, as well as two digital channels (Leafs Nation Network and NBA TV Canada), and has a partnership with Live Nation (the biggest concert promoter in the world). MLSE has also invested in and operates five of Toronto's sports facilities – Coca-Cola Coliseum, BMO Field, BMO Training Grounds at Downsview Park, home of Toronto FC's Academy and the First Team's practice facility, the Toronto Raptors’ training facility and the Ford Performance Centre, the practice facility for the Maple Leafs and Marlies.

MLSE’s common purpose is to unite and empower employees to deliver extraordinary moments to our fans and each other.

Reports to: Manager, Team Operations and Culture

As part of MLSE’s NBA Gatorade League team (affiliate of the Toronto Raptors Basketball Club), this position will be responsible for building and implementing an effective social media communication strategy for 905 social platforms. The position will focus on handling all social media accounts while creating and sharing accurate content to increase engagement.

Responsibilities

• Lead all aspects of Raptors 905 media, digital and social media accounts including Facebook, Instagram, Twitter and LinkedIn.
• Build and execute a social media strategy plan including setting goals to deliver creative and fresh content.
• Create social media graphics and other content for use across corporate social media accounts.
• Build and share weekly and monthly social media engagement reports.
• Develop and maintain an editorial calendar for social media planning.
• Organize weekly cross-departmental communications meetings, maintain the company wide communications calendar and produce week-ahead communications reports.
• Lead corporate communications meetings, including scheduling coordination, drafting the agenda, and distributing notes and action items afterwards.
• Work with internal marketing and operations teams to provide communications and social media support
• Responsible for maintaining media subscriptions and news accounts.
• Provide research and analysis on communications projects, as needed.
• Handle media and public relations requests for home/away games for all staff and players
• Produce and distribute game notes
• Generate story ideas and provide information to media with intent to create, support or enhance stories.
• Work with the Marketing and Corporate Departments to help integrate promotional opportunities into team or corporate partner events, which includes writing corporate press releases.
• Help monitor and facilitate media access periods at games and practices, cultivating strong relationships with the local and national media.
• Work with Community Relations to help promote events and initiatives.
• Aid in securing media coverage for all off-court events.
• Handle media guides, department manuals and game notes.
• Write team press releases, supplying information used by media in covering team events and transactions.
• Other duties as assigned.

• Bachelor's Degree.
• 2+ years communications and/or social media work experience.
• Ability to use Adobe design platforms including Illustrator, InDesign, Photoshop, Adobe Draw, and Adobe Sketch.
• Ability to prioritize workload with competing deadlines in a multifaceted and fast-paced environment.
• Ability to work efficiently both independently on and a team.
• Outstanding attention to detail with strong follow-through, results driven.
• Excellent communication skills both written and verbal.
• Flexibility to work evenings and weekends, as needed.

Deadline to apply - August 6, 2021

We thank all applicants for their interest, however, only those selected for an interview will be contacted.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. Maple Leaf Sports & Entertainment Partnership will provide reasonable accommodation for qualified individuals with disabilities in the job application process. If you have difficulty using our online application system and you need an accommodation due to a disability, please email [email protected]. Please note this email is only for accommodation requests. Resumes sent to this email address will not be considered.