Maple Leaf Sports & Entertainment (MLSE) one of the world's premier sports and entertainment companies, owns the Toronto Maple Leafs (NHL), Toronto Raptors (NBA), Toronto FC (MLS), Toronto Argonauts (CFL), Toronto Marlies (AHL), Raptors 905 (NBA D-League), TFC II (USL) and Raptors Uprising Gaming Club, the Toronto Raptors Esports franchise in the NBA 2K League. Its charitable arm, MLSE Foundation, focuses on funding initiatives to support youth through sport and recreational programs. In 2017 MLSE Foundation, with support of community and corporate partners, built MLSE LaunchPad, a 42,000-sq. ft. space dedicated to programming that support its four Pillars: Healthy Body, Healthy Mind, Ready For School and Ready For Work.

MLSE also owns and operates Scotiabank Arena, Canada’s premier sports & entertainment venue hosting more than 200 events each year, as well as two digital channels (Leafs Nation Network and NBA TV Canada), and has a partnership with Live Nation (the biggest concert promoter in the world). MLSE has also invested in and operates five of Toronto's sports facilities – Coca-Cola Coliseum, BMO Field, BMO Training Grounds at Downsview Park, home of Toronto FC's Academy and the First Team's practice facility, the Toronto Raptors’ training facility and the Ford Performance Centre, the practice facility for the Maple Leafs and Marlies.

MLSE’s common purpose is to unite and empower employees to deliver extraordinary moments to our fans and each other.

Who We Are

We celebrate the diversity, individuality, and personality of our peers, striving to be the best in class, in every class. We believe in Respect, Resilience, Commitment, and Ambition. We work for, with, and around the people that inspire us to try, persist, and achieve more.

Our work goes beyond games, seasons, trophies, and tours. Our success is measured by more than a scoreboard. Our team is stronger when we stand united. We create, we celebrate, we build, and we become better!

What we choose to do next, means everything! It defines greatness, builds character, makes history, and brings the world to its feet.

We are looking for a Sr. Account Manager to become an integral part of the Membership Engagement & Commercialization team.

In this role, you will support and lead the development of large scale, strategic commercial engagement initiatives, that help us evolve the future of our Season Seat Member programs across multiple verticals including Toronto Maple Leafs, Toronto Raptors, Toronto FC, Marlies, Argos, Raptors 905 and Premium LIVE.

You are a seasoned innovative visionary who is constantly generating new ideas and are driven to challenge status quo. Your strategic approach, with the ability to “connect the dots” from observations to opportunities will contribute to a team that is looking to build innovative solutions and deliver outstanding experiences to support our Membership service and retention strategies.

Responsibilities

• Development and execution of the Membership engagement strategy, creating new and exciting ways to deliver value that brings Members closer to their favorite teams to support retention strategies
• Apply innovative and creative approaches to identify and deliver new commercial engagement products, services and program initiatives to improve revenue opportunities across the business
• Produce compelling content and storytelling assets that build emotional connections that drive member loyalty
• Collaborate with content creators and product managers to identify opportunities for future engagement initiatives
• Maintain current understanding of industry trends around customer experience to find opportunities to re-imagine our Membership benefits model
• Function as strategic project leader and builder for all engagement & commercialization initiatives including the development of project schedules, define the critical path, and track progress activities to ensure functional team members are meeting agreed upon deadlines
• Lead multiple projects simultaneously, ensuring projects stay on schedule and to budget, by utilizing strong communication, collaboration and leadership skills
• Build visual storytelling presentation materials for all levels of the organization, including our senior leadership team, effectively communicating sophisticated concepts into consumable strategic plans
• Build project briefs and collaborate with internal creative teams and external agencies on new engagement initiatives that include relevant brand guidelines, project schedules, budget and work scope
• Responsible for financial planning, budget tracking, invoice management for team and department initiatives

• 3-5 year direct-to-consumer program/CPG experience
• 3-5 -year experience in developing strategic marketing engagement strategies
• Experienced user of Microsoft 360 - Word, Excel, Outlook, PowerPoint, Photoshop
• Financial planning and budget tracking experience
• A stickler for detail who always pays attention to ensure accuracy and consistency
• Excellent judgment and self-directed work style
• Strong presentation, storyboarding and PowerPoint skills
• Excellent project management skills
• Internally motivated and an inventive problem solver - knows how to find answers to provide the best solution
• Demonstrated dedication to valuing diversity and contributing to an inclusive working and learning environment
• Strong work ethic with a drive for self-development, collaboration and take-action mentality
• Agency experience working on consumer brands is an asset
• Sports & Entertainment industry experiences asset
• Knowledge of Sports, Entertainment and Lifestyle industry trends asset

The ideal candidate is committed to their own personal development and embodies the values of character, dedication, teamwork and diversity.

Apply by  August 3, 2021

We thank all applicants for their interest, however, only those selected for an interview will be contacted.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. Maple Leaf Sports & Entertainment Partnership will provide reasonable accommodation for qualified individuals with disabilities in the job application process. If you have difficulty using our online application system and you need an accommodation due to a disability, please email [email protected]. Please note this email is only for accommodation requests. Resumes sent to this email address will not be considered.