Senior Manager, Marketing Operations

  • Full-time

Company Description

The Linux Foundation is the organization of choice for the world’s top developers and companies to build ecosystems that accelerate open technology development and commercial adoption. Together with the worldwide open source community, we’re helping to solve the hardest technology problems through mass collaboration at scale.

Today, the Linux Foundation has over 2,000 corporate members from over 41 countries, including every single one the Fortune 100. We have proudly created over $54B in shared technology value since inception. We’re growing at a phenomenal rate and we’re looking for top marketers to join our team.

Job Description

The Linux Foundation is seeking a results-oriented HubSpot power user and martech professional with an interest in growing open source technology projects that underpin the global digital economy. The successful candidate will have a passion for community engagement, systems management, best-in-class skills in email marketing, SEO, demand generation, strategy development and execution, and teamwork. In this role you will work with team members across numerous open source project communities, and with colleagues across functions, including in IT, sales operations, marketing, research, events, and training, to meet strategic goals. You will provide timely support to a diverse set of open source project teams in their community outreach, demand generation, and ABM efforts, implementing best practices in systems management, communications, and ecosystem engagement. In this role you’ll help to develop, implement, and report on metrics related to communications and demand generation campaigns that are fundamental to the success of the Linux Foundation and its project communities.

  • Be a primary point of contact on HubSpot and martech tooling for the internal agency team and client projects, providing expert-level support, execution, troubleshooting, training, and timely resolution to queries for team members across the organization.
  • Manage the Linux Foundation’s HubSpot account as a critical community engagement and business resource, supporting numerous subdomains, business units, and unique brands. 
  • Ensure that tooling is optimized for organizational success, and in accordance with marketing industry and compliance best practices, managing elements such as subscription centers, community lists, workflows, and templates.
  • Lead segmentation efforts to ensure cadences are reaching the right audiences with the appropriate content.
  • Work cross-functionally to ensure seamless integration with other marketing and sales platforms including Salesforce, to ensure data is flowing smoothly and accurately.
  • Manage inbound and outbound lead gen channels, including email, direct mail, PPC advertising, social media advertising.
  • Manage the execution of paid and organic lead generation efforts across channels, providing both strategic support and tactical execution for client projects.  
  • Manage SEO strategy, community partnership engagements, and 3rd party martech relationships.
  • Support  performance reporting for sales and marketing activities..
  • Develop and support Account-Based Marketing efforts for relevant stakeholders within the Linux Foundation and its projects.
  • Monitor and analyze HubSpot and other industry platform tools to identify trends and opportunities for growth and optimization, and make recommendations to stakeholders based on this analysis.
  • Collaborative effectively with internal agency team members to support and build community-wide relationships
  • Uphold the brand integrity of the Linux Foundation as a neutral, trusted, non-profit organization.
  • Build and grow the business while adhering to the core values of humility, helpfulness, and hopefulness.
     

Qualifications

  • Bachelor's degree in marketing, business, or a related field. 
  • At least 5 years of experience as a Certified HubSpot power user, with a deep understanding of its features and capabilities, preferably within an agency or consortium environment.
  • Experience with Salesforce integration and administration.
  • Experience with project management tools, such as Asana or Trello.
  • Proficiency in demand generation tools such as Google Analytics, Demandbase, Drift, Google Ads, Meta Ads, LinkedIn Ads, Twitter Ads, and other paid advertising channels.
  • Experience managing marketing and sales tag deployment across a robust digital infrastructure.
  • Strong project management skills, with the ability to manage multiple projects simultaneously in a fast-paced environment
  • Excellent communication skills, with the ability to explain complex concepts to both technical and non-technical stakeholders.
  • Strong analytical skills, with experience using data to drive decision-making.
  • Experience working with agencies, or multi stakeholder consortia is a plus.
  • Willingness to occasionally work outside of regular business hours to facilitate occasional special events across time zones. 

If you are a motivated self-starter with a passion for HubSpot, martech, and community management, and are looking for purpose-driven work in a fast-paced technology environment, we encourage you to apply for this exciting opportunity.

Additional Information

The Linux Foundation is an all-remote workforce that hires world-class talent. We are as passionate about providing a flexible and supportive work culture as we are about open source software. Collaboration is in our DNA, and we pride ourselves on being able to work closely together while not being tied to an office. We offer exceptional benefits - e.g., top of the line healthcare/dental/vision plans, unlimited PTO, and 100% 401k match up to the IRS-defined limit per year.

The Linux Foundation is an Equal Opportunity Employer.

All your information will be kept confidential according to EEO guidelines.