Director of Marketing and Community Outreach (O3DE)
- Full-time
Company Description
The Linux Foundation is the organization of choice for the world’s top developers and
companies to build ecosystems that accelerate open technology development and commercial adoption. Together with the worldwide open source community, it is solving the hardest technology problems by creating the largest shared technology investment in history.
Founded in 2000, The Linux Foundation today supports massive developer communities and
provides tools, training, research, and events to scale any open source project, which together deliver an economic impact not achievable by any one company or entity. It has over 2,000 corporate members from over 41 countries, including every single one the Fortune 100. The Linux Foundation has proudly created over $54B in shared technology value since inception.
The Linux Foundation supports hundreds of open source initiatives that encompass the most
pervasive technologies and standards across technology, health, energy, automotive, financial services and other industry sectors.
Job Description
As a marketing leader for open source projects at The Linux Foundation, you will be pivotal in representing one of our most important foundation brands: Open 3D Engine. O3DE serves at the heart of AAA-gaming development environments.
This role provides an incredible opportunity to be the marketing leader for a critical open source software community. You’ll be responsible for developing the marketing strategies for the community and leading it’s execution throughout the year. Your marketing plan will encompass a combination of activities that support integrated campaigns that leverage content development, virtual and live events, PR/communications, social media, web/landing pages, account-based marketing (ABM), and conversational marketing. You won’t be alone in this effort, as you’ll be supported by an expert team of marketing pros that enable our automated demand gen tools, deliver creative services, manage event venues and logistics, and provide analytics and reporting.
Marketing activities at the Linux Foundation help expand awareness of incredible innovations that our community builds together. New and amazing stories of innovation, creativity and community come to us every week. Your marketing expertise will also help drive more engagement in developer communities, spread knowledge of cool new releases, drive participation at regional and national events, and encourage training and certification on new technologies. We also provide marketing to support our popular mentorship programs in the community. As the head of the marketing committee where our member firms for this project gather, you’ll help them gain visibility to various working groups, initiatives, case studies, and promotional opportunities to engage with us and their industry peers.
This position is for an individual contributor, no direct reports.
Responsibilities:
Be the marketing leader for an incredible open source project and its community. In this role you will not only lead marketing but you’ll grow to be marketing’s subject matter expert in this technology space.
Build and execute, quarterly + annual marketing plans that include integrated campaigns, events, content, and communications
Develop clear and engaging content that is consistent with the Foundation’s brand image and addresses both business goals and community needs. Content includes press releases, case studies, videos, digital promotions, newsletters, blogs, and social media.
Develop PR campaigns and media relations strategies to increase paid, earned, and owned media coverage. You will also organize PR events (e.g. open days, press conferences) and serve as the Foundation’s central PR contact while facilitating interviews and story support from our executive management team.
Analyze community engagement and create strategic plans to optimize SEO/SEM for each Foundation’s projects.
Monitor, track and analyze performance of marketing activities and channels to optimize results.
Work with our central demand gen organization to further optimize and reach audiences through paid and owned media.
Plan and organize attendance for O3DE events
Manage online presence for the project including web properties, developer sites, and social media channels
Qualifications
7+ years of marketing experience in B2B business, preferably in open source or software businesses
Previous relationships with media publications and outlets
Experience managing communication to B2B communities related to gaming and or AR/VR is not required, but would certainly differentiate you as a candidate.
Previous hands-on experience in social media management and SEO/SEM strategies.
Ability to interface at all levels maintaining strong working relationships across cross-functional teams.
MORE ABOUT THE OPEN 3D ENGINE (O3DE)
https://o3de.org/
Open 3D Engine (O3DE) is an Apache 2.0-licensed multi-platform 3D engine that enables developers and content creators to build AAA games, cinema-quality 3D worlds, and high-fidelity simulations without any fees or commercial obligations. Some of its features include: the Atom renderer, visual and Lua scripting, physics simulations, and the white box tool.
There’s a great video overview of O3DE here, produced by Amazon - one of our member firms and the originator of O3DE in the community. Watch the video here: https://www.youtube.com/watch?v=CQmjAxr7LZs
Additional Information
The Linux Foundation is an all-remote workforce that hires world-class talent. We are as passionate about providing a flexible and supportive work culture as we are about open-source software. Collaboration is in our DNA, and we pride ourselves on being able to work closely together while not being tied to an office. We offer exceptional benefits - e.g., top of the line healthcare/dental/vision plans, unlimited PTO, and 100% 401k match up to the IRS-defined limit per year.
The Linux Foundation is an Equal Opportunity Employer.