LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.

Join us to transform the way the world works.

This role will be based in New York, Sunnyvale or San Francisco.

At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.

LinkedIn’s vision is to create economic opportunity for every member of the global workforce. Our global Product Design team advances this vision through quality, and inclusive design. We're passionate about designing an equal, fair, and accessible platform that’s modern, engaging, and responsible. 

Our products help professionals all over the world stay connected, informed, and productive. The LinkedIn ecosystem is about more than just job hunting. We create and support active communities and enterprise products around sales, marketing, learning, and recruiting.  

LinkedIn's Content Design discipline is a small but growing team, and you can bring your point of view, talent, and passion to help shape our consumer and enterprise experiences. We’re looking for someone who loves making products great by using simple, clear language, can design content with an authentic, human voice, and who is energized by the challenge of building a new discipline at an established company. 

As Senior Content Designer, you’ll: 

• Influence strategy and tell LinkedIn’s story by collaborating with cross-functional product teams, creating innovative experiences, and designing language that speaks directly to our members and customers 

• Play a key role in crafting the user experience, working with designers, product managers, product marketers, user researchers, engineers, localization professionals, brand marketers, and other stakeholders 

• Help shape and evolve the Content Design discipline at LinkedIn, including developing processes, structure, and design systems 

• Deliver LinkedIn’s vision, to create economic opportunity for every member of the global workforce, and our mission, to connect the world’s professionals to make them more productive and successful 

Responsibilities:

• Create clear, concise content for your product area that upholds the LinkedIn brand voice and tone 

• Document and demonstrate processes, workflow, feedback history, and decisions 

• Contribute to content guidelines, develop content patterns, and evolve our voice and tone guidelines 

• Conduct content audits and analyze customer data to evaluate content effectiveness 

• Work with a global lens to deliver consistent content experiences across the product ecosystem 

• Consult with stakeholders to identify gaps and prioritize content-critical projects  

• Identify opportunities for content design involvement within the business area 

• Present case studies to the team, business area, and larger Design organization 

• Create and influence processes to streamline production in the business area 

• Coach other disciplines in content design collaboration and practices 

• Provide tools, talks, tips, and forums to communicate value and elevate the writing of the entire team 

Application Requirements 

• To be considered for this position, you must include your portfolio, website or other samples of work.

Basic Qualifications 

• 5+ years of experience planning, writing, editing, and creating content strategy for web and mobile 

• Background in UX and experience collaborating with design and user research 

Preferred Qualifications
 

• BA or advanced degree in Journalism, English, Communications, or related discipline 

• Experience with writing for both consumer and enterprise audiences 

• Experience working with trust and safety content, or content from technically difficult industries such as healthcare or finance

• Experience working on a global product 

• Expresses a point-of-view through writing or speaking on topics related to content design 

• Ability to influence decisions on other projects within their business area and across a larger organization 

• Experience in creating clear, engaging presentations and documentation for stakeholders and key audiences 

• Effectively communicates the content experience to executives and stakeholders 

• Demonstrates an understanding of and empathy for other disciplines and points of view  

• Wants to contribute to LinkedIn’s mission and vision 

Suggested Skills

• Content Strategy & UX Writing

• Content Design Systems & Guidelines

• Cross Functional Collaboration 

• Data-Drive Content Optimization

• Presentation & Influence

LinkedIn is committed to fair and equitable compensation practices.  

The pay range for this role is $123,000 - $201,000. Actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years & depth of experience, certifications and specific office location. This may differ in other locations due to cost of labor considerations.    

The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For additional information, visit: https://careers.linkedin.com/benefits. 

Equal Opportunity Statement

LinkedIn is committed to diversity in its workforce and is proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. LinkedIn is an Affirmative Action and Equal Opportunity Employer as described in our equal opportunity statement here: EEO Statement_2020 - Signed.pdf.

Please reference the following information for more information:  https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf and

 https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf  for more information.

LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.

If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at [email protected] and describe the specific accommodation requested for a disability-related limitation.

Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:

• Documents in alternate formats or read aloud to you
• Having interviews in an accessible location
• Being accompanied by a service dog
• Having a sign language interpreter present for the interview

A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.

LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.

San Francisco Fair Chance Ordinance ​

Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.

Pay Transparency Policy Statement ​

As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.

Global Data Privacy Notice for Job Candidates ​

Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.