Senior Social Content Strategist
- 645 E Missouri Ave, Phoenix, AZ 85012, USA
LaneTerralever encourages a culture of independent thought, innovation, and problem-solving – finding great solutions to new challenges. We are extremely motivated but have a great respect for work-life balance. We’re not big on egos and attitudes – we’re all here to learn from each other, create amazing work for our clients and to help shape the industry we work in. If you want to work for a firm that honors your experience, integrity, and passion for the business, then we are the company for you.
A Strategist’s role is to manage the full lifecycle of a project, setting the strategy, guiding a team in implementation, and aligning with the client on objectives and success. This role would span social media and content marketing. Planning, execution, delegation and performance analysis will all be aspects of the job. As our agency grows, we see overlap between the social and content marketing realms, and are eager to find a candidate who excels at the crossroads.
Essential Duties and Responsibilities:
Daily responsibilities for the Strategist include:
Campaign Management – Creative thinking matched with strategic smarts to develop and lead campaigns across owned and shared platforms. Ability to optimize along the way through actionable insights and clear communication with peers and client contacts.
Client Guidance – The Strategist will work directly with prospects and clients, which requires interactive and technical expertise and the ability to communicate clearly and effectively to both technical and non-technical audiences. This role requires the ability to celebrate wins and right-size challenges.
Creation That Drives Engagement – The ability to plan and write content for a variety of social platforms in a way that triggers positive engagement for our clients. Video production skills are not necessary, but a mind that can articulate visual concepts is a plus.
Channel Selection & Recommendations – Ability to innovate on existing channels and strategize new approaches that connect with evolving audiences. Keeps a pulse on trending mediums, tactics and messaging.
What-If, Can-Do Attitude – You won’t settle for a hard no. When life (scopes of work) puts you in a corner, you find a way to apply fresh thinking and agility that saves the day.
Restless Curiosity – Classic works for a reason, but there’s always room for exploration. You’re not afraid to fail, and learn no matter what. When it comes to work, you are inspired by what industry leaders are trying, and can’t wait to give it a whirl. You self-learn and are eager to share with those around you.
Composure – Agencies are not for the faint of heart. This role demands a disciplined, mature leader who sets the emotional tone and professionalism for their team. You’re unfazed by client presentations, tight deadlines and detours. You get the job done.
Here’s what you’ll need to bring:
5-7 years of full-time experience, preferably in an agency setting
An ability to understand and execute content across platforms, as well as a passion for learning and staying ahead of the curve
Strong writing and editing skills
Reporting experience in native channels and platforms (GA, FB, Instagram, etc.)
Organizational, time management and project management skills
Management experience is a plus, not a must. We’re looking for a strong team player.
Collaborative ability and creative thinking, matched with humble confidence
Bachelor’s degree in related field
Bilingual a HUGE plus
If you are applying from outside the Phoenix area, please outline your relocation plans and your availability to interview locally. All applications will be handled with discretion and confidentiality. Must be authorized to work in the US without sponsorship. No agencies, please.
We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.