Assistant Marketing Manager

  • Full-time
  • Job Category: Marketing

Company Description

To accelerate MAKE UP FOR EVER business and strengthen brand presence & market share with effective strategies and implementation that fit with our brand DNA and values.

In this position, the candidate will be responsible to lead Marketing: Product, PR and Digital. He/She will need to develop and implement key marketing strategies that will translate into brand and business goal.

Job Description

Key Duties & Responsibilities

Products:

  • Product Assortment, forecasting & product fulfilment with clear analysis on sales trend, franchise + category performance
  • Inventory management and ability to identify stock health and provide depletion plan (promo mechanics, exhibition, etc)
  • Planning & execute retail monthly mechanic based on analytic sales trend, past performances, upcoming campaign together with Retail team
  • Stay alert with Beauty market, competitors & upcoming trend
  • Manage & analyse products – customers historical data for clear action plan / strategies, align with Retail Manager

PR & Digital:

  • Work closely with regional, in-house & external creative agencies for all marketing campaigns and ensure good execution that fit with brand values
  • Manage brand and PR Event that focus on build great awareness and visibility resulting to business & market share gain
  • Manage A&P given with right investment plan, clear KPI & ROI analysis. Campaign evaluation with quantitative & qualitative insights
  • Actively initiate partnership & brand engagement with external parties (Mall, Retailers, Other brands) that resulting to wider reach of recruitment & sales
  • Provide clear brief and analysis to media agency for digital marketing campaigns across social media platforms and analyze the key metrics result

Qualifications

  • Bachelor Degree with Minimum 5 years of working experience in Brand – Product field; 1-2 years in jr. / entry managerial role
  • Professional proficiency in English
  • Excellent communication & presentation skills both written & verbal
  • Good time management ensuring all reports and projects are done timely
  • Strong analytical skill. Able to do comprehensive analysis with clear strategies/action plan
  • Good project management skills & able to work with cross-function team members
  • High Resilience, Agility with creative and problem-solving mindset
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