Sr. Business and Shopper Insights Analyst

  • Full-time
  • Department: Sales
  • Site Location: Minneapolis

Company Description

When it comes to being wild, we know a thing or two. We’re not afraid of trying something new or the hard work it takes to make it happen. It’s in our DNA. We’ve turned a family recipe into a new snacking category. And the wilderness into the world’s largest meat snack business, that’s still proudly family owned and operated.

We’re a company built by innovators, and are driven to not only satisfy your hunger, but to also feed your journey – whether that journey is on the road, on the run, at the campground, at the playground, in the office or in the moment. It’s a journey we share with you. It’s the journey forward of our people, of our communities, of our category…with a reverence for quality and an irreverence for the status quo.

At Jack Link’s Protein Snacks, we see every moment of every day as an opportunity to move forward, to forge new ground. To realize our vision of becoming the World’s #1 Protein Snack Company. We never give up. You never give up. Together, we keep going. Are you wild enough to join us?

Jack Link’s Protein Snacks is a global leader in snacking and the No. 1 meat snack manufacturer worldwide. Family-owned and operated with headquarters in Minong, Wisconsin, Jack Link’s Protein Snacks also has a large corporate hub in Downtown Minneapolis, Minnesota. The company is made up of over 4,000 passionate team members, across 11 countries, who share an uncompromising commitment to delivering awesome products and feeding the journey of those who move things forward. The Jack Link’s Protein Snacks portfolio of brands includes, Jack Link’s, Lorissa’s Kitchen, MATADOR Jerky, BiFi and Peperami.

Status for our Support Centers beginning January 10, 2022:

Beginning January 10, 2022 we will adopt the following hybrid schedule for all Team Members in our support centers:

Our new hybrid work environment allows for face-to-face interaction and collaboration while still providing flexibility to work remotely:

  • All Team Members are expected to work in the office 3 Days/Week with the option to work remotely 2 Days/Week
  • Team Members will work closely with their managers to identify which days they will be in office, and which will be remote
  • In person group meetings are encouraged; Team Members will not be required to come to the office for meetings that occur on days that they plan to work remotely. All meetings should be set up to succeed as a hybrid call using Teams or WebEx technology.

Job Description

Our Sr Business and Shopper Insights Analyst will provide business insights, analytics, and reporting to marketing teams and other business partners. This role is critical in providing Consumer, Shopper, and Category insights to support development and execution of business strategies. This role is part of the Business Insights group in the Commercial Strategy and Sales Operations group and reports to the Business and Shopper Insights Manager.

Specifically, you will:

  • Lead syndicated research projects and collaborate with Marketing and Sales Strategy teams to answer critical business questions and drive growth initiatives.
  • Conduct analyses of product, channel, account, region performance using syndicated data sources for Marketing, Sales Strategy and Leadership teams
  • Create compelling fact based stories using syndicated sales data, household panel data, shopper card data, warehouse data, custom survey research, and other consumer research.
  • Manage and maintain reporting using syndicated or retailer specific data sources in to inform Marketing, Sales, and Leadership on business performance.
  • Lead and collaborate in developing product selling stories, yearly marketing plans and yearly brand/category performance reviews.
  • Have a fact-based point of view on category, segment, consumer and retail dynamics.

Qualifications

  • Bachelor’s Degree in Marketing or Business or related field required
  • 1-2 years demonstrated experience working with syndicated POS data (Nielsen, IRI), Household Panel data, or Shopper Card Data
  • 2-3 years of CPG industry experience 
  • Proven knowledge of analytical and presentation development techniques; ability to turn data into a story
  • Advanced Excel skills; strong computer skills, including MS Office

Additional:

  • Ability to work autonomously, prioritize and meet deadlines within specified time constraints.
  • Operates with an ownership mindset with strong analytical and problem solving skills.
  • Interest in consumer analytics, marketing and statistics
  • Excellent interpersonal skills
  • Team player with a "can do" attitude
  • Ability to adapt in a changing work environment
  • Strong verbal and written communication skills
  • Willingness to travel when required

Additional Information

EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER:
Jack Link’s provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic that is protected by federal, state or local law.

E-VERIFY:
Jack Link’s is participant in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees.  For information about the E-Verify program, please visit:  http://www.uscis.gov/e-verify/employees

All your information will be kept confidential according to EEO guidelines.