Associate Brand Manager

  • Full-time
  • Department: Marketing
  • Site Location: Minneapolis

Company Description

Running with Sasquatch is more than just a clever marketing campaign. As a Jack Link’s team member, Running with Sasquatch means we roll up our buffalo plaid sleeves and do the hard work first. We don’t shy away from challenges. In fact, we push hard and take risks. True to our North Woods roots, we're a bunch of ordinary people who accomplish extraordinary things by driving results with innovation, creativity and a clear sense of urgency. Like our awesome protein products, we have an unwavering passion for quality, and you won’t find anything artificial here. What you see is what you get… authentic, humble and fun people who Run with Sasquatch!

Running with Sasquatch takes a team. We invite you to run with us, succeed with us, and celebrate with us. Most importantly, Feed Your Wild Side with us on our journey to be the dominant global leader of branded protein snacks!

Jack Link's Protein Snacks is a global leader in snacking and the No. 1 meat snack manufacturer worldwide. Still family-owned and operated with headquarters in Minong, Wisconsin, Jack Link’s also has a large corporate hub in Downtown Minneapolis, Minnesota, and operates a total of 11 manufacturing and distribution facilities in four countries. Jack Link’s produces high-quality, great-tasting protein snacks that feed the wild sides of consumers around the world. Jack Link's Protein Snacks family of brands includes Jack Link's, Lorissa's Kitchen, World Kitchens Jerky, Bifi and Peperami.

Job Description

The Associate Brand Manager is responsible for working as part of the Marketing team to develop long-term strategy and build equity for the Jack Link’s brand.

Focused on a subset of the business, the ABM will closely monitor and analyze sales volume and market trends to formulate recommendations for growth.

This individual will also lead cross-functional team members in the execution marketing plans to drive in year results and be accountable for delivering the brand’s revenue, profit and market share objectives.

The position will report into the Brand Manager of Jack Link’s. If you want to work for a snacking category leader,” Jack Link’s is the right company for you!

DUTIES AND RESPONSIBILITIES

The duties and responsibilities of this position shall consist of, but not be limited to, the following:

  • Brand Strategy – Participate in and lead aspects of the development of brand strategy to achieve long-term and short-term business goals, including strategic planning to profitably increase sales.
  • Project Management – Lead product, packaging, communications and other projects, working across cross-functional teams, agency partners and external vendors to deliver results.
  • Analytics and Tracking – Responsible for analyzing brand performance and competitive environment to identify problems, opportunities and trends, as well as leading reporting of key business metrics.
  • Planning and Budgeting - Responsible for both sales/marketing budget management and forecasting for assigned brands.
  • Marketing Execution – Execute elements of the marketing plan for assigned initiatives, including new product launches, price promotions, in-store programming and market research projects.
  • Ad Hoc Projects for the Marketing team, as well as other duties and responsibilities as assigned.

Qualifications

Required Education:

  • Bachelor’s Degree in Marketing, Finance or Business Administration
  • MBA preferred, but not required

Required Experience and Abilities:

  • 1-3 years of Brand Management experience or 3-5 years relevant marketing experience

  • CPG industry experience preferred

  • Strong leadership qualities and team skills

  • Excellent project management skills

  • Ability to conduct business analytics with proficiency in Nielsen/IRI syndicated data preferred

  • Flawless verbal and written communication skills

  • Ability to lead and influence cross-functional teams and all levels of management, as well as external business partners

  • Results-driven attitude

  • Personal initiative and willingness to deal with ambiguity in a rapidly evolving environment.

Additional Information

EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER:
Jack Link’s provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic that is protected by federal, state or local law.

E-VERIFY:
Jack Link’s is participant in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees.  For information about the E-Verify program, please visit:  http://www.uscis.gov/e-verify/employees

All your information will be kept confidential according to EEO guidelines.