insightsoftware is a growing, dynamic computer software company that helps businesses achieve greater levels of financial intelligence across their organization with our world-class financial reporting solutions. At insightsoftware, you will learn and grow in a fast-paced, supportive environment that will take your career to the next level. We are looking for future insighters who can demonstrate teamwork, results orientation, a growth mindset, disciplined execution, and a winning attitude to join our growing team!

The Growth Marketing Manager is responsible for driving detailed tactical execution and project management of insightsoftware's demand generation and customer marketing programs. In this cross-functional role, you'll collaborate closely with Sales, Product Marketing, Pre-Sales, Business Development, Events, Customer Success and other functional areas to influence our marketing efforts and drive demand for our key products.

What will you do? 

• Develop multiple marketing campaigns from start to end, including researching topics, defining the strategy, writing content, executing the campaign and liaising with marketing operations, design and digital when needed. Ensure all activities are completed in time and meet expectations including webinars, prospect emails, nurture streams, etc.
• Manage third party activities (ex: webinars, content syndication, and email campaigns) for your assigned products and liaise with external and internal stakeholder to maximize each activity's ROI.
• Monitor campaign performance and reporting on key metrics, including MQLs, pipeline and bookings, to identify areas of improvement continuously.
• Support and work closely with the Sales team to ensure marketing-sales alignment and identify opportunities for your region.
• Contribute to the daily conversation of how to best execute and measure webinar, content, email, and other marketing campaigns.

How will you get it done?

• Drive & Discipline - ability to operate in a fast-paced environment, managing multiple projects at the time, with a focus on achieving high-quality results
• Growth Mindset – actively pursue new ways of getting things done
• Crispness of Execution – passion for processed, strong attention to details and an attitude exemplified by creating value for clients and delivering superior financial results
• Communication – ability to effectively communicate with internal and external stakeholders both orally and in writing

Are you a fit?

• Bachelor's degree, preferably in Marketing or Business
• Minimum of 3 years marketing experience in a fast-paced company, preferably in reporting/analytics software category
• Experience with marketing SaaS products into enterprise – familiarity with ERP ecosystems such as SAP & Oracle preferred but not required
• Ability to review marketing analysis to uncover underlying drivers, assess potential impact, and design metrics
• Ability to lead multiple projects in their entirety, including coordinating activities within different teams
• Experience in using Salesforce and Pardot (or similar CRM and marketing automation platforms)
• Self-starter who can work cross-functionally to get what they need from key stakeholders and ensure everyone is aligned
• Strong copyrighting skill and attention to details
• Proficient in Microsoft office suite

All your information will be kept confidential according to EEO guidelines.

** At this time insightsoftware is not able to offer sponsorship to candidates who are not eligible to work in the country where the position is located. **

insightsoftware About Us: Hear From Our Team - InsightSoftware (wistia.com)