Partner Marketing Manager

  • Full-time

Company Description

insightsoftware is a growing, dynamic computer software company that helps businesses achieve greater levels of financial intelligence across their organization with our world-class financial reporting solutions. At insightsoftware, you will learn and grow in a fast-paced, supportive environment that will take your career to the next level. We are looking for future insighters who can demonstrate teamwork, results orientation, a growth mindset, disciplined execution, and a winning attitude to join our growing team!

Job Description

Partner Marketing Manager

As Partner Marketing Manager, you are responsible for managing the insightsoftware Partner Portal and developing co-marketing activities with partners to maximize partner engagement, generate leads, and acquire new customers through our 1,200+ partners.

This role will report to the Director, Partner Marketing and collaborate with multiple stakeholders in the organization including product marketing, demand generation, sales, and solutions engineering to help scale the portal, drive portal adoption, and execute marketing activities including but not limited to events, webinars, email campaigns, and product trainings.

What will you do?

  • Own the management, standardization, and expansion of the insightsoftware Partner Portal alongside other partner marketing managers
  • Support partner integration activities post-acquisition
  • Build and leverage partner relationships to amplify brand awareness and generate leads through the partner community
  • Create the GTM strategy and content (i.e. co-branded assets, email campaigns, webinars, case study creation, etc.) using data, current market trends, and competitive intel to drive partner-specific lead generation
  • Collaborate with partners on joint marketing efforts and training programs to ensure both parties have the right product and positioning knowledge across key organizational functions (marketing, sales, success)
  • Utilize key metrics and reports to track and analyze partner engagement, performance, and impact on revenue
  • Act as the administrator of the partner marketing rebate program, rewarding and reinforcing desired behavior from channel partners
  • Partner with sales team and marketing ops in lead identification, routing, and upload
  • Develop enablement tools and deliver effective communication to keep partners prepared and informed of product releases, updates, trainings, promos, etc.
  • Support partner specific insightsoftware events such as Partner Summit, helping to develop agenda, support promotion, partner awards, etc.

How will you get it done? 

  • Drive & Discipline - ability to operate in a fast-paced environment with a focus on achieving high-quality results
  • Growth Mindset – actively pursue new ways of getting things done
  • Crispness of Execution – passion for process and an attitude exemplified by creating value for clients and delivering superior financial results
  • Communication – ability to effectively communicate with internal and external stakeholders both orally and in writing

Are you a fit? 

Minimum qualifications:

  • Bachelor’s degree, preferably in Marketing or Business
  • Extensive experience in marketing or project management, preferably in a B2B software or SaaS environment, fin-tech experience is a plus
  • Ability to review marketing analysis to uncover underlying drivers, assess potential impact, and design metrics
  • Ability to lead projects in their entirety
  • Experience in using contact management systems, CRM, and/or marketing databases
  • Proficient in Microsoft office suite

Additional Information

All your information will be kept confidential according to EEO guidelines.

** At this time insightsoftware is not able to offer sponsorship to candidates who are not eligible to work in the country where the position is located. **

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