Content Marketer- B2B SaaS

  • Full-time

Company Description

Who we are!

Insidea is on a mission to connect the world’s best CX talent with global opportunities. 

Our mission makes it clear that we believe in a borderless world where talented people anywhere have access to the opportunities they deserve. We make that possible by identifying and recruiting the top 5% of customer support talent in Asia to help our global customers serve their customers, remotely & exceptionally.  

For us building, high performing teams for our customers is the end goal. Diversity and impact sourcing is the way we are getting there.

We want to change the world, one hire at a time!

Low pay and hazardous working conditions are just a few of the difficulties faced by BPO employees in many Asian cities. We’re determined to change that with our remote work model, flex options, and fair compensation policy. In that sense, we’re an unconventional Boutique BPO. 

We’re playing our part in building the future of work, from India!

Job Description

Job Role: 

As a Content Marketer at Insidea, you execute the inbound marketing strategies to build a brand and solid online presence for Insidea and its B2B SaaS clients. Here’s what you do!

What you do:

  • Create content to drive leads, subscribers, awareness, and/or other important metrics (examples include ebooks , whitepapers, infographics , guides, newsletters, etc.)

  • Produce targeted content for customers that is in line with client's marketing objectives and plans.

  • Create appealing product messaging and case studies by researching the product and the competition.

  • Connect with clients and produce interesting case studies.

  • Work together with internal teams on product releases, promotions, and announcements.

  • Manage all digital messaging and content for websites and microsites, newsletters and email campaigns, blog posts, instructional pieces, and customer success stories.

  • Make a content calendar that supports your most important marketing priorities and initiatives.

Qualifications

  • 2+ years of B2B SaaS copywriting experience or in a comparable position, producing long-form material for the tech industry.
  • Excellent written communication skills, including the ability to develop interesting, clear, and succinct content for various audiences.

  • Bachelor's degree in communications, marketing, or creative writing

  • Prior knowledge in managing content for a B2B or SaaS business.

  • Strong writing and marketing skills for websites and advertisements.

  • Excellent time-management and organising skills.

  • Ability to operate rapidly and creatively in a setting when deadlines are strict.

  • Understanding of digital content best practises, including SEO and SEM.

  • Portfolio and examples of work showcasing expertise and experience in content writing, primarily for B2B SAAS.

Working at Insidea isn’t for everyone, we’re a small team set out to disrupt the outsourcing industry. We demand exceptional excellence both in the people we hire for our customers and our internal teams. 

Additional Information

Benefits :

  • Remote Work
  • Flexible Working hours
  • 5 Days Week