Marketing Automation Specialist
- Full-time
Job Description
Ingram Content Group (ICG) is hiring for a Marketing Automation Specialist to be a key part of our Marketing team in LaVergne, TN just outside Nashville. We offer a hybrid schedule for a mix of onsite and remote work.
The Marketing Automation Specialist manages the end-to-end process of configuring and deploying targeted B2B marketing emails using Salesforce Marketing Cloud, and supports marketing managers with email deployment, best practices, and reporting. They act as the lead for Ingram’s proprietary ipage order and content management system. They administer and support marketing systems and related back-end processes as needed and work with internal and external resources to create, build, and support workflows and processes for various systems.
The world is reading, and Ingram Content Group connects people with content in all forms. Providing comprehensive services for publishers, retailers, libraries and educators, Ingram makes these services seamless and accessible through technology, innovation and creativity. With an expansive global network of offices and facilities, Ingram’s services include digital and physical book distribution, print-on-demand, and digital learning. Based in the Nashville area, New York, Berkeley and other locations, our teams are collaborative, innovative, dynamic, and passionate about the book business.
If you share this passion, enjoy working in a fast-paced environment and want to contribute to a strategic part of the business that is evolving and expanding, we can’t wait to meet you!
Required Qualifications:
- Bachelor’s degree in Marketing, communications or related subject or year for year direct experience deploying email using marketing software systems.
- 3 years of experience using marketing and sales technology
- 1 year of experience with email marketing
Preferred Qualifications:
- Experience with HubSpot
- Experience with Salesforce Marketing Cloud
Key Responsibilities:
- Deploy B2B channels email communications using email and marketing automation software (Salesforce Marketing Cloud) in efficient, accurate, and time sensitive manner
- Assist with deliverability tracking, data analysis and campaign reporting and provide campaign effectiveness and optimization information, as needed.
- Administer and support other marketing software and technology, including adding and removing users, fielding questions from internal customers, and researching issues
- Trouble-shoot day-to-day issues with marketing software and tools including Salesforce Marketing Cloud, HubSpot and other systems
- Technical lead for Customer Management Assets (CMA) in Ingram’s ipage system, including working with IT to identify and resolve issues
- Assist content creators and managers with functionality issues and provide relevant CMA training as needed to help insure the optimal user experience.
- Edit and launch ipage content, as needed.
Additional Information
Perks/Benefits:
- A highly competitive compensation package with generous benefits beginning first day of employment for Medical/Prescription Drug plans, HSA, Vision, Dental and Health Care FSA.
- 15 vacation days & 12 sick days accrued annually and 3 personal days
- 401K match, Life and AD&D, Employee Assistant programs, Group Legal, & more
- Wellness program with access to onsite gym and basketball court for associates
- Avid reader? Numerous opportunities to engage with books and authors
- Free card registration at the Nashville Public Library
- Discounted offers to self-publish with IngramSpark®!
- Encouraged continued education with our tuition reimbursement program
- Financial and in-kind opportunities to engage with non-profits in your community
- Company match program for United Way donations
- Volunteer opportunities and in-kind drives for non-profits throughout the year
- Take breaks or brainstorm in our game room with ping pong & foosball
- Casual Dress Code
The world is reading, and Ingram Content Group (“Ingram”) connects people with content in all forms. Providing comprehensive services for publishers, retailers, libraries and educators, Ingram makes these services seamless and accessible through technology, innovation and creativity. With an expansive global network of offices and facilities, Ingram’s services include digital and physical book distribution, print-on-demand, and digital learning. Ingram Content Group is a part of Ingram Industries Inc. and includes Ingram Book Group LLC, Ingram Publisher Services LLC, Lightning Source LLC, Ingram Library Services LLC, Tennessee Book Company LLC, Ingram Content Group UK Ltd. and Ingram Content Group Australia Pty Ltd.
Ingram Content Group LLC is an affirmative action/equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, work related mental or physical disability, veteran status, sexual orientation, gender identity, or genetic information.
- EEO/AA Employer/Vet/Disabled
- We participate in EVerify.
- EEO Poster in English
- EEO Poster in Spanish