Digital Marketing Executive

  • De Entree, 1101 Amsterdam, Netherlands
  • Employees can work remotely
  • Full-time

Company Description

Informa PLC is a leading international events, intelligence and scholarly research group.

Our purpose is to champion the specialist. Through hundreds of powerful brands we work with businesses and professionals in specialist markets, providing the connections, intelligence and opportunities that help customers grow, do business, make breakthroughs and take better informed decisions. Informa is listed on London Stock Exchange and a member of FTSE 100, with over 11,000 colleagues working in more than 30 countries. For our Pharma portfolio of events based out of Amsterdam, we are looking for an experience Senior digital marketing executive to support our international events. 

Job Description

Are you looking to build innovative websites and great personalized customer journeys?  Then apply for the role of Digital Marketing Executive Web. Working across our portfolio of global Pharma event websites, you will be responsible for all Adobe Experience Manager sites working to design, build, and run transformative customer experiences.

As a AEM Developer, you’ll be working with the marketing team to lead the design, build and maintenance of each website as well as build an SEO strategy to fulfill brand awareness and lead generation.

Reporting into the Senior Marketing Manager, you are data-led, and proactively looking for opportunities to optimize the digital performance of each site. 

You recognize yourself as a great relationship builder and will be able to work across a large portfolio and with the wider digital, marketing and brand teams.

Qualifications

  • Experience in design, development, and implementation using Adobe Experience Manager (Sites, Assets)

  • Provide strong testing and debugging skills at all levels

  • Assist in the conceptual and technical design

  • Experience in UX/UI design

  • Experience in marketing B2B products or services

  • Strong understanding of technical aspects of SEO

  • Experience with project management, CRM, software (e.g., Asana, Eloqua)
  • Monitors and reports on the effectiveness of the sites performance against agreed engagement and delivery targets, and constantly seeks to optimize accordingly 

Additional Information

Working in a fast-paced international company, you will need to be proactive and a great team player. Your communication skills will need to be good and you will need to have a good business command of both written and verbal English. 

 

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