Current Indigo employees should apply through the Internal Mobility page using your @indigo.ca email address.

Dedicated to telling stories and creating experiences, Indigo is always looking for bright, energetic and customer-focused people who can help bring our exciting mission to life in one of our more than 150 Indigo, Indigospirit, Chapters and Coles stores across Canada. We offer a variety of exciting opportunities at our retail stores, distribution centres, and home office for people who share our passions and want to be part of a dynamic and enriching culture.

WHO WE ARE

• We love books and all things beautiful
• We are Canada’s Cultural Department Store
• Books are our heart and our soul and Great Books are JUST the Beginning…

We play by the following rules:

• We exist to add joy to our customers’ lives each and every time they interact with us and our products
• Our job is to create joyful moments for our customers
• We treat each other the way we’d treat a valued friend
• We inspire each other to do our best work
• We seek to ignite creativity and innovation every day
• We give back to the communities in which we operate

The Indigo Marketing Specialist supports the strategy, planning, implementation and execution of Indigo’s customer-centric marketing programs to drive growth, traffic and brand equity for the Indigo adult business (print, living, wellness, gifting).  

WHAT YOU’LL DO: 

• Support execution of adult marketing programs and campaigns across print and GM businesses 
• Support full-year strategy pillars, including cross-functional projects, that touch the adult business 
• Oversee & execute mass marketing briefs with creative studio and digital marketing team including work-back schedules, creative and approval processes 
• Support cross-functional ideation process for creative marketing campaigns that deliver breakthrough creative that is– on strategy & on brand 
• Review creative and copy decks to ensure brand adherence and guidelines are met across multiple channels, including for mass promotions 
• Act as the Marketing lead for key brand/vendor partnerships including publishing partners  
• Act as marketing partner for mass promotions (reviewing copy/signage, supporting with heat tickets) 
• Collaborate with internal and external partners, including cross-functional marketing teams, creative, retail operations, merchants and media agency, to ensure alignment and integration of all customer touch points  
• Develop key communications for front-line teams (FLT calls, CER communications)  
• Responsible for budget tracking & management  
• Responsible for weekly reporting and post-mortems of key projects and quarterly results  
• Act as an advocate for the customer by placing them at the forefront of all decision-making and design processes 
• Challenge the status quo by consistently identifying areas for improvement, diagnosing issues and working to resolve them 
• Influence and motivate cross-functional partners (Creative Studio, Merchants, Retail Operations) to support marketing efforts, while developing seamless partnerships 
• Understand and demonstrate in a manner that promotes, and is aligned with Indigo’s Mission, Vision & Beliefs 

WHO YOU ARE: 

• 3-5 years’ work experience in related field 
• Retail and/or e-commerce experience preferred  
• University Degree or College Diploma preferred 
• Experience in consumer and brand marketing  
• Excellent written and verbal communication skills  
• Strong analytical skills, both quantitative and qualitative 
• Passionate about all things books, home and wellness 
• Strong ability to initiate projects and see through to completion 
• Results oriented with desire for personal accountability  
• Superior project-management skills / flexible multi-tasker 
• Experience working with advertising, media and copy development 
• Ability to lead and manage cross functional teams including non-direct reports 
• A willingness to take risks and make decisions; creative and innovative approach to problem solving 
• Desire to continuously learn and improve what and how we do 
• True believer in teamwork and the ability to understand the impact of one’s actions on another team, individual or process 
• Positive attitude with a high degree of self-motivation and dynamism 
• Strong interpersonal skills, one who thrives in an environment based on teamwork  
• Travel as required

At Indigo, we are committed to our communities, our customers, and each other; together we can make a positive impact. We know that fostering diversity and inclusion brings out your full potential and creates a joyful and welcoming environment for everyone. We are driven to be an equitable employer, which highly values your diverse backgrounds, experiences, and perspectives. We believe that you, in all your uniqueness, belong at Indigo. We welcome all applicants and encourage applications from individuals who identify as Black, Indigenous, a person of colour, LGBTQ2+ and people with disabilities. Accommodations are available upon request to individuals who self-identify as having a disability or special need. Please contact Human Resources at 1 (888) 881-3177 (toll free) or [email protected] if you require an accommodation at any time during the recruitment process. 

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