Current Indigo employees should apply through the Internal Mobility page using your @indigo.ca email address.

Dedicated to telling stories and creating experiences, Indigo is always looking for bright, energetic and customer-focused people who can help bring our exciting mission to life in one of our more than 200 Indigo, Indigospirit, Chapters and Coles stores across Canada. We offer a variety of exciting opportunities at our retail stores, distribution centres, and home office for people who share our passions and want to be part of a dynamic and enriching culture.

WHO WE ARE

• We love books and all things beautiful
• We are Canada’s Cultural Department Store
• Books are our heart and our soul and Great Books are JUST the Beginning…

We play by the following rules:

• We exist to add joy to our customers’ lives each and every time they interact with us and our products
• Our job is to create joyful moments for our customers
• We treat each other the way we’d treat a valued friend
• We inspire each other to do our best work
• We seek to ignite creativity and innovation every day
• We give back to the communities in which we operate

WHAT YOU’LL DO: 

As the Coordinator, Public Relations, you will be responsible for supporting the Public Relations team in all aspects of day-to-day operations, as well focusing on media and blogger relations, product placement and pulls, tracking and analysis.

• Ongoing development and maintenance of Indigo public relations media database
• Build and maintain strong, positive relationships with media teams keeping Indigo Books & Music Inc. top of mind for product placement and story opportunities
• Development of targeted, compelling and succinct pitches, fact sheets and monthly event rounds ups
• Timely and accurate responses to media requests, including product placement, fact checks, store pulls, image and sample requests
• Lead and execute blogger relations from concept to completion
• Coordinate media outreach including sample receipt and distribution for product placement
• Accurate and timely management of media samples budget
• Timely accumulation and distribution of media coverage and coverage summaries for relevant stakeholders- develop the PR Daily overview
• Media monitoring and analytics – maintain thorough records and summaries of media coverage providing weekly, quarterly and annual updates
• Facilitate information gathering, review and approval with relevant stakeholders to leverage opportunities for PR purposes
• Proofread media material for content, style, grammar and accuracy
• Assist with media preview production as needed
• Stay current in functional expertise
• As applicable set and adhere to departmental budgets
• Support events through regional outreach, and supporting larger Toronto and national events
• Facilitate media and blogger mailers
• Act as an advocate for the customer by placing them at the forefront of all decision-making and design processes
• Proactively identify and anticipate customer expectations and needs
• Embrace and seek out technology that creates high tech and high touch solutions for Indigo’s customers

WHO YOU ARE: 

• University or Post-Secondary Degree, preferably in Marketing, Communications or Public Relations
• 1-2 years work experience, preferably in related field
• Demonstrated interest in public relations
• Excellent organizational and project management skills with a strong attention to detail
• Excellent command of English, specifically grammar
• Strong written and verbal communication skills
• Demonstrative skills in multi-tasking and grace under pressure
• Strong computer skills, specifically with Word, Excel and PowerPoint software
• Experience with media monitoring platforms an asset
• Passion for retail marketing and customer communication
• Written and verbal French communications skills, though not required, are an asset
• Team player and personable
• Energetic and enthusiastic attitude
• Positive, ‘can-do’ roll-up-sleeves approach
• Personal integrity in terms of accountability and ownership
• Gracious, easy going and approachable
• Dedicated to providing excellent customer service – internally and externally
• Strong believer in setting an example for the department
• Keen desire to learn and sees the opportunity in all tasks
• Analytical, insightful approach; constantly seeks to improve methodologies

Please submit a written work sample (e.g. media pitch) with your application. 

Indigo Books & Music is committed to treating all people in a way that allows them to maintain their dignity and independence. We believe in integration and equal opportunity. Accommodations are available upon request for all applicants with a disability throughout the recruitment process. Please contact Human Resources if you require accommodation. We will work with all applicants to accommodate their individual accessibility needs. 

WELCOME HOME