Communication Specialist (Internal), IKEA Thailand

  • Full-time
  • Department: Marketing & Communication

Company Description

The IKEA vision is to create a better everyday life for the many people. We do this by offering a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible can afford them. We operate in Singapore, Malaysia and Thailand – and have an ambitious expansion plan to bring a little bit of Sweden to new markets in the region. We are part of the Ikano Group of companies and the only IKEA franchisee owned by the Kamprad family that founded IKEA.

We also develop, own and operate Shopping Centres that are anchored by IKEA and create walkable communities by including residential, office and other types of real estate in our development plans.

We work towards making sustainability a natural part of our everyday work. We are active in our communities, driving and supporting social initiatives that benefit children, women and the environment.

 

Job Description

About the job

As the MMA/ Country Internal Communication Specialist, you are part of our centralised Service Office (SO) Marketing organisation under the new MMA communication model. This means your work influences the entire country - not one unit, not one store, but all IKEA Thailand locations through a single, unified communication approach. You will lead and deliver a wide range of communication and engagement activities that build positive perceptions of our brands among 1,000 co-workers in Thailand. Your mission is to build clarity, consistency, and strong connection across the whole IKEA Thailand network.

Your assignment

  • Operate as a central function under SO Thailand Marketing, embedding communication into our national commercial and people agenda. Lead the Centralised, MMA‑Aligned Communication System.
  • Develop internal communication strategy and be responsible for all country internal communications reaching all co-workers across all units in the country. Typical assignments include People and Planet Week, internal communication plans supporting HR (VOICE, PEDP, etc), country business plan and change management.
  • Implement a strategic approach to communication: Spot risks and opportunity for the country team communication – aligned to country commercial and business agendas.
  • Deliver communication content and materials: In co-ordination with Corporate Communication and country team, develop internal communication content that support business in IKEA tone of voice – clear, simple, visual, down to earth, and honest. Typical content includes PowerPoint Presentations, videos, images, newsletters, news memos and more.
  • Secure best practice in internal communication channels: Own and manage channels, and lead and take accountability for steady flow of inspiring content in internal channels such as: notice boards, digital signage, (Viva) Engage, newsletter, and Ikano One intranet.
  • Create connections and engagement activities: Support the building of an open atmosphere by keeping co-workers well-informed about country priorities and connected to management as well as one another and the broader organisation. Support dialogue and engagement where possible through country townhall, business plan kick-off events, and more.
  • Develop internal communication annual budget plan for the country, based on Corporate Communication direction, and manage throughout the year.
  • Collaborate and actively participate in the Ikano Retail internal communication network: represent Thailand in regular meeting sessions by sharing learnings, updates, and follow-ups. Regularly deliver content (photos, videos, and information) to support Ikano Retail's storytelling efforts on LinkedIn, annual reports, and other Ikano Retail corporate needs.
  • Act as sustainability ambassador: Create content and activities that develop co-worker understanding of IKEA Thailand sustainability strategy, in collaboration with Corporate Communication.
  • Support development of communication competence: Use communication skills, knowledge and influence to support leadership and other business partners. Identify needs and support/improve tools to increase communication & IKEA brand competence among co-workers. Act as a guardian of IKEA Brand and Tone of Voice.
  • Support in Crisis Management and Local Marketing initiatives: Deliver aligned internal communication to support crisis management by working with stakeholders across the organization.

Qualifications

Your profile

  • Truly aligned with IKEA values.
  • Storytelling and clear communication (Thai & English)
  • Passionate about communication and co‑worker engagement.
  • Motivated to build pride, clarity, and connection across large teams.
  • Energised by a fast-moving retail environment.
  • Excellent understanding of IKEA Brand, Concept, and Tone of Voice
  • Strategic internal communication planning
  • Channel management and content production
  • Sustainability and crisis communication
  • Digital communication and co-worker engagement tools
  • Matrix collaboration and stakeholder management
  • Planning, KPI setting, and measuring impact
  • Multi‑format content creation
  • Project management and multitasking
  • Skills: Expert-level PowerPoint for deck creation and working knowledge of Adobe Illustrator is a major advantage

Additional Information

Please apply by 31st March 2026

 

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