ABOUT IQ-EQ

We’re a leading Investor Services group offering end-to-end services in administration, accounting, reporting, regulatory and compliance needs of the investment sector worldwide. 

We employ a global workforce of 5,800+ people across 25 jurisdictions and have assets under administration (AUA) exceeding US$750 billion. We work with 13 of the world’s top 15 private equity firms.

Our services are underpinned by a Group-wide commitment to ESG and best-in-class technology including a global data platform and innovative proprietary tools supported by in-house experts.

Above all, what makes us different is our people. Operating as trusted partners to our clients, we deliver intelligent solutions through a combination of technical expertise and strong relationships based on deep client understanding. 

We’re driven by our Group purpose, to power people and possibilities.

Are you a strategic marketer with a passion for creating impactful campaigns and driving measurable results? At IQ-EQ, we are seeking a dynamic and innovative Marketing Lead to take charge of our marketing efforts across the Debt, Capital Markets, and Corporate segments. This pivotal role offers the opportunity to shape our brand, influence growth, and deliver commercial success on a global scale.

As the go-to expert for this segment, you’ll develop and execute a comprehensive marketing strategy that spans digital marketing, communications, events, PR, and more. Collaborating with subject matter experts, you’ll ensure end-to-end marketing needs are met, while building strong relationships with internal and external stakeholders. If you thrive on delivering ROI-driven campaigns, securing thought leadership opportunities, and driving brand awareness, this role is for you.

Duties and Responsibilities  

• Deliver best in class campaigns designed to build the IQ-EQ brand and deliver tangible commercial results across the Debt, Capital Markets and Corporate segment 
• Working in collaboration with the relevant SME ensure that the end-to-end marketing needs of the segment is supported across all areas – marketing, communications, events, PR, and digital marketing 
• Develop and successfully execute a global strategy, including a comprehensive marketing plan aligned to the local market  
• Act as the Debt, Capital Markets and Corporate marketing “go-to” point of contact to support the delivery of growth targets 
• Track, measure and analyse our marketing efforts and adapt accordingly to ensure maximum return on investment 
• Work with internal stakeholders to generate new opportunities to support the growth and execute to plan  
• Work closely with the communications team and external PR agency to secure and grow our online and offline coverage and brand awareness through expert thought leadership content 
• Build strong working relationships with key stakeholders across the commercial team and provide marketing expertise as needed to support the Group’s growth targets  

Requirements 

• Specific industry knowledge and experience preferred 
• Third level degree in marketing, digital marketing or business studies  
• A minimum of 5 years’ experience implementing best in class global marketing and communications campaigns as part of a busy in-house team   
• A strategic thinker with demonstrable competencies in brand management, integrated campaign planning, content creation, digital marketing, event management and stakeholder relationship management   
• Strong understanding of the Debt, Capital Markets and Corporate segment a distinctive advantage 
• A self-starter master juggler able to adeptly manage multiple priorities across all areas of a busy marketing team 
• An innovator with strong creative leanings 
• Proven strong communication, writing and editing skills 
• Fluency in English, spoken as well as written – additional languages at a professional business competency standard would be a distinct advantage 
• A high degree of proactivity, self-motivation and the ability to meet rapidly changing deadlines 
• A team player who enjoys sharing experience, mentoring and coaching others  
• Skilled in all areas of MS Office 

Personal characteristics 

• Commercial mindset  
• Positive yet pragmatic 
• Agile  
• Resilient 
• Driven 
• Highly creative 
• A “can do” mind-set 
• A team player with a sense of fun 

OUR COMMITMENT TO YOU AND THE ENVIRONMENT

As a forward-looking business, sustainability is integral to our strategy and operations. Our sustainability depends on us building and maintaining meaningful, long-term relationships with all our stakeholders – including our employees, clients, and local communities – while also reducing our impact on our natural environment.

There is always more we can, and should do, to improve – whether in relation to our people, our clients, our planet, or our governance. Our ongoing success as a business depends on our sustainability and agility in a changing and challenging global landscape. We’re committed to fostering an inclusive, equitable and diverse culture for our people, led by our Diversity, Equity, and Inclusion steering committee.

Our learning and development programmes and systems (including PowerU and MyCampus) enable us to invest in growing our employees’ careers, while our hybrid working approach supports our employees in achieving balance and flexibility while remaining connected to their colleagues. We want to empower our 5,500+ employees - from 94 nationalities, speaking 41 languages across 25 countries - to each achieve their potential. Through IQ-EQ Launchpad we support female managers launching their first fund, in an environment where only 15% of all private equity and venture capital firms are gender balanced.

We’re committed to growing long-term relationships with our clients and supporting them in achieving their objectives. We understand that our clients' sustainability and success leads to our sustainability and success. We’re emotionally invested in our clients right from the beginning.