Manager, Consumer Engagement
- Full-time
Company Description
Join the INgrooves team!
At INgrooves Music Group, we are committed to powering creativity in today’s dynamic music marketplace by providing the best distribution, marketing, and rights management tools and services to content creators and owners.
What does it take to be successful at INgrooves?
Passion
For Music. For technology that supports music. For making things happen. For collaborating
Business Acumen
The successful candidate aligns with the INgrooves culture by being solutions-oriented, collaborative, leveraging best practices, and possessing a passion for both technology and music.
Interpersonal/Communication Skills
The successful candidate will be open minded with a natural curiosity of internal and external customer, product oriented with an understanding of the development process. Builds and fosters strong relationships and effective partnerships with cross-functional teams.
Executing for Results
The successful candidate will demonstrate an ability to generate strategy, develop strategic planning, and translate into actionable plans with timely execution and accountability.
Leadership/Collaboration
Establishes and maintains positive working relationships, operates with integrity, influences and supports others, and remains open to ideas.
Problem Solving
The successful candidate will be self-motivated and have a demonstrable record of resolving issues and providing solutions. Demonstrates eagerness and ability to learn quickly and leverages a flexible mindset in response to shifting dynamics, adversity and/or change.
Job Description
The position of Manager, Consumer Engagement creates promotional opportunities that lead to monetization of INgrooves priority projects. The successful candidate uses data and leverages relationships with sources outside streaming platforms, leading to opportunities for INgrooves labels and artists. Goals include building audience growth, increasing fan engagement and reinforcing best practices.
The Manager, Consumer Engagement reports to the VP, Engagement and is based in Los Angeles.
Qualifications
- Collaborate with a diverse internal global team on marketing plans with an emphasis on music streaming
- Build and tell stories around artists that resonate with potential partners, editors, curators, and ultimately – fans
- Establish and maintain a roster of relationships with strategic brand and media partners
- Educate labels on best practices related to marketing, advertising and social media, with emphasis on targeting monetization
- Advise on and be able to execute ad spends that incorporate engagement and quantifiable calls to action
- Seek opportunities that offer content creation in the audio, video, and overall editorial space
- Regularly review and assess new services, products, and technology in the overarching entertainment industry
Additional Information
- 5 + years’ experience in the music (or related) industry, preferably in the marketing, advertising, and/or public relations space
- A comprehensive understanding of music streaming and the ins-and-outs of the diverse playlisting space
- Creative thinker with a passion for the independent music community and music fandom in general
- Experience reviewing and analyzing data to make educated decisions
- A general understanding of the relationship between brands and music
- Existing relationships with brands and media outlets
- Ability to present complex concepts to labels, artist managers, and artists themselves
- Level-headed, organized, innovative, meticulous, patient
- Exceptional communication skills – concise, polished, able to deal with varying personalities and levels