Demand Generation Marketing Manager

  • Full-time

Company Description

IN-VR is a young company, organiser of global B2G and B2B senior-level conferences and summits with focus on Energy, Technology, Construction and Infrastructure.

Headquartered in London, UK managed within 3 years to expand with offices and presence in  Buenos Aires, Athens, Barcelona, Cairo and work closely with 38 international governments and institutes around the world.

We believe in working remotely and finding exceptional individuals all around the world to help us accomplish incredible things. You can read about us here: https//in-vr.co

If this sounds like you, please read below.

    Job Description

    IN-VR has an exciting opportunity for a full stack marketer who wants to push their career to the next level working on promoting countries and changing the face of sales and marketing in the events and energy industry today. This is a unique opportunity to work on a start up inside of a hypergrowth phase that is growing 3-5x year on year. Other companies will force you to specialize your skill set, this role won’t make you do that and will give you full reign to run a full stack marketing program from the ground up, focusing on Demand Generation.

    What you will be doing

    • Develop compelling multi-channel marketing programs to support the demand generation needs of our highly efficient sales team. 
    • Conduct A/B tests to increase the efficiency and effectiveness of all marketing and advertising channels and then inform sales and product teams on the key learnings of each of these tests.
    • Create value-driven content to highlight overall product value and feature level value to prospects and customers.
    • Measure and analyze weekly dashboards for products and markets to understand where opportunity exists.
    • Optimize existing and create new advertising campaigns

    Qualifications

    • In-depth and proven experience creating compelling ads that drives both traffic and conversions
    • Experience working within a B2B marketing environment 
    • Solid knowledge of various paid marketing channels and technologies, including paid search (Google AdWords), retargeting, social network advertising (Facebook, Twitter, LinkedIn, Quora, and more), and content distribution and placement networks.
    • Experience using Hubspot (or similar), Google Analytics all critical
    • Bachelor’s degree
    • High energy and a positive attitude.
    • Entrepreneurial spirit to drive your product forward.
    • (BONUS) SEO expertise

    Additional Information

    Remote work:
    We are a remote company which means everyone works from their home or their own office. We look for individuals that are self-starters, disciplined and can manage their own time. We want to empower our team members and set them up for success.