WHAT YOU’LL DO
You will coordinate CRM content across channels and ensure accurate setup in automation tools. You will manage copy and content quality by writing, translating, validating, and reviewing content adaptations.
Your key responsibilities include:

• Coordinate content for CRM channels (Email, Push and when applicable SMS and Whatsapp) and, when applicable, local own social channels and marketplaces
• For locally planned CRM communication (Email, Push and when applicable SMS and Whatsapp); set up content in Marketing automation tool according to defined plan, based on existing content blocks
• Coordinate copy for marketing content, including writing and/or ordering tactical copy, managing translation and validating copy translation across channel, when applicable
• Approve and review content adaptions across channels, when applicable

WHO YOU ARE
We are looking for people with...

• Degree in Marketing, Communication or a related field (or equivalent experience).
• Minimum 3 years of experience in copywriting, proofreading or content creation, preferably within fashion or retail.
• Experience managing content for media platforms.
• Excellent in writing and editing with a strong sense for tone and storytelling.
• Strong linguistic skills.
• Proficiency in creative and office software tools.
• Fluent in English, with proficiency in Spanish and Catalan.

And people who are...

• Strong in coordination and project‑management skills.
• Analytical with the ability to interpret performance data.

WHO WE ARE​
H&M Group is a global company of strong fashion brands and ventures. Our goal is to prove that there is no compromise between exceptional design, affordable prices, and sustainable solutions. We want to liberate fashion for the many, and our customers are at the heart of every decision we make.​

We are made up of thousands of passionate and talented colleagues united by our shared culture and values. Together, we want to use our power, our scale, and our knowledge to push the fashion industry towards a more inclusive and sustainable future. ​

​WHY YOU’LL LOVE WORKING HERE ​
At H&M Group, we are proud to be a vibrant and welcoming company. We offer our employees attractive benefits with extensive development opportunities around the globe. ​

• 25% Staff discount on all our H&M Group brands, both in stores and online (H&M, COS, Weekday, Monki, H&M HOME, & Other Stories and ARKET).​
• H&M Incentive Program (HIP) – a global program rewarding long-term dedication.
• Development Opportunities: Access to career growth within the H&M Group, with opportunities both locally and internationally

JOIN US​
Our uniqueness comes from a combination of many things – our inclusive and collaborative culture, our strong values, and opportunities for growth. But most of all, it’s our people who make us who we are.​

​This is a temporary position based in Barcelona.

Take the next step in your career together with us. The journey starts here.

We are committed to a recruitment process that is fair, equitable, and based on competency. We therefore kindly ask you to not attach a cover letter in your application.​
As part of our Equality Plan, at H&M we promote genuine equal opportunities for women and men in all recruitment and professional development processes.

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