Are you a leader looking for a new & rewarding opportunity? Do you thrive working in a dynamic team which demands creativity, purpose and drive? We are looking for a Performance Marketing Specialist to join our Online team in Tokyo.

You will report to the Japan E commerce Manager and work closely with the global and regional digital marketing team in London and Hong Kong. The Performance Marketing Specialist will be responsible for developing and executing COS marketing strategies across all digital channels in Japan, in line with the brand and global business objectives.

The role of the Performance Marketing Specialist is responsible for driving traffic to our

ecommerce sites in Japan while building brand awareness through all digital channels. Our ideal candidate will be very results orientated with a deep understanding of how to balance maximizing exposure and traffic, while building awareness sustainability in Japan.

• Responsible for the full life cycle of all digital campaigns in Japan, from strategic development, execution and reporting on results
• Responsible for acquiring and driving traffic to our online platforms to support our business objectives
• Owns the budget for all digital marketing activities in Japan, including planning future spend and reporting on results (KPI reporting and ROI analysis)
• Plans and balances resources between all digital channels including SEM, Affiliates, email, display, social and programmatic media.
• Owns the creation and regular updates of all keywords for SEM/SEO optimization based on our brand and messaging strategy
• Collaborate regularly with global and regional functions (London & Hong Kong) across multiple departments

• Previous experience working in a Japan digital marketing environment  with apparel  fashion background
• Excellent English & Japanese  language skills, both verbal & written
• Excellent organization and planning skills
• Excellent communication & presentation skills
• Ability to balance strategic planning with day-to-day execution
• Proven organizational, analytical and decision-making abilities 
• Experience with using digital analytics tools (such as Google Analytics)
• Able to work flexible, multi-tasking and prioritization

Over the last 14 years, we have carefully built a culture where our people are supported, inspired and encouraged to be the best they can. Our brand is creative, forward-thinking and modern, choosing longevity over passing trends.

We set the bar high at COS; we are committed to recruiting great people, offering an environment where talent is recognised and valued. We believe that a diverse workforce plays a vital role in the success of COS. We celebrate individual differences and appreciate the contribution that all our colleagues make.

If you are successful in your application, we will ensure you receive a complete training program, and you will be able to enjoy a wide range of benefits, including: 

• Employee & Family Discount
• Various Paid Leave, including Maternity & Paternity
• Health Insurance Coverage
• Benefit One Point & Discount Membership
• E-Learning portal access