Loyalty Marketing Associate

  • Full-time

Company Description

About Grab and Our Workplace

Grab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. In Grab, purpose gives us joy and habits build excellence, while harnessing the power of Technology and AI to deliver the mission of driving Southeast Asia forward by economically empowering everyone, with heart, hunger, honour, and humility.

Job Description

Get to Know the Team

The Loyalty Marketing team sits within Grab's Marketing organization, overseeing consumer loyalty across ID Grab's business verticals, markets and broader ecosystem.

Get to Know the Role

You will manage Grab Indonesia's loyalty programs—GrabUnlimited (GU), GrabVIP, and GrabRewards—reporting to the Platform and Loyalty Marketing Manager.

GrabUnlimited offers paid memberships with exclusive deals, GrabVIP provides premium perks for top spenders, and GrabRewards boosts user engagement through partnerships and an earn-and-burn system.

Your role includes managing end-to-end GTM planning for Grab Indonesia's loyalty programs, for GrabUnlimited, while supporting the Marketing Manager of ID Loyalty Marketing.

The Critical Tasks You Will Perform

  • Collaborate with partners to define GTM goals, scope, and key deliverables.
  • Manage budgets and track expenditures to ensure cost-efficiency and adherence to approved resources.
  • Coordinate with teams and brief them on marketing requirements, timelines, and goals.
  • Oversee execution and ensure quality deliverables across partners while acting as PMO for ID Loyalty programs.
  • Anticipate risks and ensure smooth execution of GTM plans.
  • Prepare post-event reports with insights, performance metrics, and recommendations for improvement.

Qualifications

What Essential Skills You Will Need

  • Bachelor's degree or higher in Marketing, Management, Business Administration, or Communications.
  • Minimum 2 years of relevant work experience.
  • Experience analyzing large datasets to obtain insights.
  • Project management abilities with cross-department collaboration expertise.
  • Proficiency in English and having a collaborative mindset.

Additional Information

Life at Grab

We care about your well-being at Grab, here are some of the global benefits we offer:

  • We have your back with Term Life Insurance and comprehensive Medical Insurance.
  • With GrabFlex, create a benefits package that suits your needs and aspirations.
  • Celebrate moments that matter in life with loved ones through Parental and Birthday leave, and give back to your communities through Love-all-Serve-all (LASA) volunteering leave
  • We have a confidential Grabber Assistance Programme to guide and uplift you and your loved ones through life's challenges.
  • Balancing personal commitments and life's demands are made easier with our FlexWork arrangements such as differentiated hours

What We Stand For At Grab

We are committed to building an inclusive and equitable workplace that provides equal opportunity for Grabbers to grow and perform at their best. We consider all candidates fairly and equally regardless of nationality, ethnicity, race, religion, age, gender, family commitments, physical and mental impairments or disabilities, and other attributes that make them unique.

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