About Grab and Our Workplace

Grab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. Guided by The Grab Way and our four core values of Heart, Hunger, Honour, and Humility, we make a lasting difference for Southeast Asia by creating economic empowerment for everyone.

Get to Know Our Team

The Demand Planning team is the demand growth engine for Grab. Our work spans advanced analytics, customer segmentation, marketing strategy, and positioning. We focus on growing demand efficiently through strategic ideation, experimentation, and implementation of key initiatives.

Get to Know the Role

This role is a blend of advanced analytics and stakeholder management. You will coordinate daily with various teams like Marketing and Operations to drive demand growth using data analyses for actionable insights (e.g., promo and incentive optimization, churn analysis, customer segmentation). You will also work with cross-functional teams to drive execution. You will report to Head, Growth & Monetization - Food.

The Critical Tasks You Will Perform

You will:

• Lead a team to drive overall platform growth within the given budget.
• Analyze short to medium-term issues impacting demand growth, including customer segmentation, conversion funnel optimization, churn analysis, market scans, and experimentation.
• Scope advanced statistical analyses and predictive modeling in collaboration with relevant teams.
• Forecast spend on promos, incentives, and other key initiatives for weekly, monthly, and quarterly planning cycles.
• Build presentations to influence senior stakeholders and enable data-driven decision-making.
• Design efficient promo structures and other initiatives to drive demand growth, working with cross-functional teams to execute.
• Manage budget allocation and track costs from initiatives in collaboration with Finance and Business teams.

What Skills You Will Need

• A minimum 3 years of relevant work experience in financial services, management consulting or technology firms
• Confident in processing and analyzing complex data sets using Excel (Essential)/Tableau (Preferred)
• Working knowledge of SQL is preferred but not essential
• Quantitative discipline with strong business sense and ability to articulate complex analyses to a wide range of audiences, and translating these to actionable business insights
• Ability to see big picture while not losing sight of details

Life at Grab

We care about your well-being at Grab, here are some of the global benefits we offer:

• We have your back with Term Life Insurance and comprehensive Medical Insurance.
• With GrabFlex, create a benefits package that suits your needs and aspirations.
• Celebrate moments that matter in life with loved ones through Parental and Birthday leave, and give back to your communities through Love-all-Serve-all (LASA) volunteering leave
• We have a confidential Grabber Assistance Programme to guide and uplift you and your loved ones through life's challenges.

What we stand for at Grab

We are committed to building an inclusive and equitable workplace that enables diverse Grabbers to grow and perform at their best. As an equal opportunity employer, we consider all candidates fairly and equally regardless of nationality, ethnicity, religion, age, gender identity, sexual orientation, family commitments, physical and mental impairments or disabilities, and other attributes that make them unique.