Marketing Manager

  • Full-time

Company Description

Code 81 is established in 2023, CODE81 operates autonomously from within the Technology Cluster of Ghobash Group as a highly agile services driven organization, committed to enabling future thinkers.

 

 

 

 

 

 

Job Description

  • Develop and implement comprehensive marketing Plan and GTM strategies to achieve business goals and drive Code81’s growth.
  • Manage the marketing budget for Code81, ensuring efficient utilization of funds.
  • Conduct market research as needed to identify opportunities, trends, and competitive landscape.
  • Define and drive go-to-market strategies for the different pillars, solutions, partners, industries and regions.
  • Collaborate with different teams, and Leadership to align marketing efforts with business objectives.
  • Design and implement strategic marketing Omni-channel campaigns to drive code81’s growth.
  • Utilize data analytics to measure the effectiveness of campaigns and inform strategic decision-making.
  • Drive lead generation initiatives and optimize the marketing/sales funnel to increase conversion rates.
  • Marketing Communications: develop and maintain a strong brand identity for Code81, ensuring consistent messaging that resonates with target audiences
  • Ensure consistent brand voice and messaging across all marketing materials and channels.
  • Develop Code81 content strategy and materials needed to support brand awareness, lead generation and customer education.
  • ⁠Write and Design presentations, collaterals and other content and communications materials.
  • Drive and oversee Code81 client advocacy programs.
  • Set clear performance goals for marketing and provide regular feedback.
  • ⁠Channel Marketing: Work with Code81’s partners on joint GTM plans and Activities.
  • Monitor and report on marketing performance metrics and key performance indicators (KPIs).

Qualifications

 

  • Degree in Marketing or a Relevant Field.
  • Ideally 10 years of B2B marketing experience in the IT space across the region
  • ⁠Able to start as an individual contributor and scale the marketing operations and team as needed based on the business growth.
  • ⁠Arabic Speaker is a must
  • Skilled with Microsoft office suite and highly experienced in excel, and power point.
  • Graphic Design skills is highly desired and a very strong advantage (Canva or Adobe Suite)
  • Demonstrated expertise in all aspects of digital marketing, driving improvements in customer acquisition, retention and customer experience.
  • Dealt with marketing and PR agencies in the region and globally
  • ⁠Proven leadership and team building abilities
  • ⁠Having a data-driven mindset, delivering results with a bias for action and sense of urgency, operating successfully with an agile mindset, striving for continuous self-improvement, creating and simplifying, and visionary strategic thinking, taking ownership.
  • Ability to foster relationships, collaborate with others and work effectively in teams.
  • Excellent business judgment, communication, and interpersonal skills.
  • Successfully planning & orchestrating events & exhibitions
  • Articulate and persuasive written, verbal and presentation skills.
  • Ability to function both independently and in a team environment and communicate effectively with key stakeholders. eagerness to
  • Join a lean team has a high impact.
  • An entrepreneurial spirit
  • Excellent business and budget-planning skills
  • Ability to adapt to changing environments.
  • Excellent interpersonal and relationship-building skills
  • Tech startups experience is a plus.

 

Additional Information

Languages/Technologies: Java/J2EE, ReactJS, JQuery, JSON, HTML, JavaScript, CSS, PLSQL. Additional: Angular 7, VueJS, AngularJS. Frameworks: Spring Boot, Spring 4(MVC, ORM, AOP, SECURITY, Batch), Struts 2, Hibernate 3+. Database: Oracle 19c. Web Services: RESTful Web Services (JAX-RS), SOAP, JSON. Build Tool: Maven. Version Control : Bit Bucket. Development Tools: Eclipse STS, Jira, Tibco Jasper Report. Application Server: WebLogic Application server, Apache Tomcat Testing: Junit.