National Account Manager - Route to Market and Highstreet Sales

  • Uxbridge, UK
  • Full-time

Company Description

One of the world’s leading food companies, General Mills operates in more than 100 countries and markets more than 100 consumer brands, including Cheerios, Häagen-Dazs, Nature Valley, Betty Crocker, Pillsbury, Green Giant, Old El Paso, Yoplait and more.

We seek out the best of the best and give them development, support and the chance to lead something big. Choosing a career with us means joining a company that makes a difference for others. There is tremendous opportunity here for people who want to advance the industry, through innovation and nourish the world with quality.

Job Description


An exciting NAM role has arisen in the RTM & High Street team looking after our P&H account. Sitting within the Non-Grocery sales channel, this role will be pivotal in ensuring delivery of the team account plan, and also the overall brand plans for the year.

As such this is a genuine opportunity to demonstrate your leadership, entrepreneurial and sales skills in a job that will allow you to make a difference, and cement your reputation as a reliable, competent and passionate Account Manager.

The incumbent will be part of the Route To Market Team responsible for managing the relationship between General Mills UK and Palmer & Harvey. Your ability to forge strong relationships will be critical to success.

The role will require using these relationships to ensure the achievement of the Company’s sales, share and profit goals for the relevant accounts on all of our brands, which include Haagen-Dazs, Old El Paso, Betty Crocker, Jus Rol and Green Giant. 

Reporting to the Sector Controller Route to Market, this exciting role will require drive, ambition and enthusiasm, combined with a high level of technical skills such as networking, selling, negotiation, influencing, commercial awareness and forecasting.

A key aspect of this role will be daily interaction with other functions within the business particularly marketing, finance and supply teams. You will also work closely with our internal account managers that look after key customers of P&H, including forecourts, Tesco Express and One Stop Stores.


       Prepare and deliver an annual sales plan for account portfolio

       Influence strategy development to support brand  growth plans

       Develop, create & implement yearly customer category business plan

       Develop and recommend account tactics to maximize sales and gross margin

       Develop & Implement  promotional plan within defined investment budgets in conjunction with MS&P Team

       Evaluate promotional effectiveness to ensure the most efficient use of promotional expenditure

       Provide the business with accurate 24 month rolling monthly sales forecast

       Participate in BRM process supporting forecast with assumptions, risks and opportunities

       Involved in specific project work as directed by line manager

       Develop and implement multi-level contact strategy to support growth plans



The Candidate 

       Passionate upbeat and positive disposition, ready to change the world!

       Strong relationship builder, able to manage customers of all backgrounds

       Ability to engender trust throughout the organisation and GM international 

       High level of integrity

       Team player

       Ability to organise, prioritise and manage high volume workload

       Results oriented

       Attention to detail

       Strong ability to build effective relationships and work cross functionally

       Clear, concise communicator at all levels

       Eagerness to learn and progress, with high degree of self-awareness

       Proactive approach to problem solving

       Previous experience working with RTM customers a distinct advantage

       Role model of company values

       Ready to join and contribute to a work hard play hard team

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