游戏市场文案策划 Game Copywriter - Marketing

  • Beijing, China
  • Full-time

Company Description

A leading digital and social game publisher, Gameloft® has established itself as one of the top innovators in its field since 2000. Gameloft creates games for all digital platforms and with an audience of 157 million monthly users offers via Gameloft Advertising Solutions a unique level of visibility and involvement to advertisers. Gameloft operates its own established franchises such as Asphalt®, Order & Chaos, Modern Combat and Dungeon Hunter and also partners with major rights holders including Universal, Illumination Entertainment, Disney®, Marvel®, Hasbro®, Fox Digital Entertainment, Mattel® and Ferrari®. Gameloft distributes its games in over 100 countries and employs 6,000 people worldwide. Gameloft is a Vivendi company. 

Job Description

1、负责公司和各类游戏产品新闻、活动文案、公关软文和脚本、视频素材等宣传文案的本地化和撰写。

2、负责游戏项目的广告创意策划、广告宣传文案创意提供。

3、负责社会化媒体公众号稿件的撰写和发布维护。包括Gameloft微博、微信的日常运营、维护,社交媒体、游戏论坛的舆情监控及反馈。

4、参与市场营销的创意策划和方案撰写。

5、配合游戏内促销活动的本地化运营和沟通。

6、协助市场总监完成其他市场部相关工作。

Qualifications

1、本科以上学历,传播学、新闻学、广告学专业优先。

2、具备一年以上独立的游戏文案策划经验,执行能力强。

3、具备扎实的写作功底和丰富的想象力,文笔流畅富有激情。有新闻工作(实习)经历者优先。

4、具有大量单机、网络游戏经验,熟悉玩家心理,具备一定的市场分析能力。

5、紧跟网络流行文化,对网络热词有一定的敏感度,具备“段子手”技能者优先。

6、具备良好的团队合作意识、沟通表达与理解能力,能承受高强度工作压力。

7、熟练使用WORDEXCEL等办公工具,掌握PhotoShop基本图片处理功能。

Additional Information

Please submit your CV, cover letter and portfolio (if applicable). 

Please note that only selected candidates will be contacted and your CV will be saved in our files for a period of 6 months.