Freshworks makes it fast and easy for businesses to delight their customers and employees. We do this by taking a fresh approach to building and delivering software that is affordable, quick to implement, and designed for the end user. Headquartered in San Mateo, California, Freshworks has a global team operating from 13 global locations to serve more than 65,000 companies -- from startups to public companies – that rely on Freshworks software-as-a-service to enable a better customer experience (CRM, CX) and employee experience (ITSM). 

Freshworks’ cloud-based software suite includes Freshdesk (omni-channel customer support), Freshsales (sales automation), Freshmarketer (marketing automation), Freshservice (IT service desk), Freshchat (AI-powered bots), supported by Neo, our underlying platform of shared services.

Freshworks is featured in global national press including CNBC, Forbes, Fortune, Bloomberg and has been a BuiltIn Best Place to work in San Francisco and Denver for the last 3 years. Our customer ratings have earned Freshworks products TrustRadius Top Rated Software ratings and G2 Best of Awards for Best Feature Set, Best Value for the Price and Best Relationship.

Please note: this role will be based in San Mateo, CA and requires an in office presence.

The Product Marketing Launch Operations function at Freshworks is a critical part of our go to market experience to drive customer and prospect excitement for Freshworks product innovations. As Manager, Program Management - Product Marketing, you will be responsible for successfully driving critical launch activities that bring Freshworks products and solutions to market. As an expert in launch operations you will create launch plans, motivate and collaborate with cross-functional teams to deliver on launch plans, and communicate effectively to stakeholders through the launch process. 

Responsibilities

• Motivate and energize all global launch functions including product marketing, events, demand generation, communications, and brand to plan and organize launch activities
• Develop and foster strong collaboration across the cross-functional launch team
• Ensure accountability across the launch team to meet launch deadlines through clear goal setting, proactive follow-up, and effective program management
• Create, build and maintain accurate plans to enable communication with task owners and stakeholders
• Drive effective collaboration, communication, and commitment across multiple groups with competing priorities
• Proactively identify and resolve issues that block or reduce the team’s ability to meet business goals
• Clearly communicate plans, goals, and status to stakeholders and launch teams
• Innovate by developing and driving processes that increase the efficiency of managing launches which will allow the organization to scale and grow
• Partner with product marketing and product management across multiple product lines
• Support collaboration with sales leaders to prioritize, coordinate, and deliver training plans for products to be launched
• Innovate by developing and driving processes that increase the efficiency of managing launches which will allow the organization to scale and grow
• Identify processes that work well, those that may be duplicative, and those that are not serving us to continually evolve day to day business
• Development and operationalization of new standard operational procedures, documentation, enablement and adoption

The ideal candidate will have a proven background in project/program management, and ideally software marketing launch management experience.

• 8-10+ years of product marketing and product launch experience with software or technology products
• Demonstrated ability to manage large programs with strong attention to detail
• Track record of fostering collaboration in cross-functional teams 
• Very strong communication skills
• Proven ability to influence stakeholders at all levels of the organization
• Strong problem solving and out of the box thinking 
• Self-starter with the ability to navigate ambiguity and challenging priorities
• Bachelor’s degree in marketing, business, or IT

California Pay Range: $136,000-221,000+ comprising an annual salary & incentive compensation: You may also be eligible for equity and additional generous company benefits.

At Freshworks, we are creating a global workplace that enables everyone to find their true potential, purpose, and passion irrespective of their background, gender, race, sexual orientation, religion and ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, communities and the business.