Marketing Manager (Branding&Communication)

  • Lagos, Nigeria
  • Full-time

Company Description

Our client, a global pace setter in the insurance Industry is seeking to hire an exceptional candidate to drive Marketing and Branding communication operations on behalf of the organisation

Job Description

Key Focus

This role is accountable for regional marketing service delivery through the implementation of a
customised regional marketing strategy. The incumbent is individually accountable for achieving
results via the efforts of others over periods of up to a year.

Description

• Implements customised marketing strategy.
• Implements client-base management and leads strategy.
• Drives the successful marketing roll-out of new products or enhancements in regions.
• Implements processes to ensure brand integrity in areas.
• Provides region and areas with researched market intelligence to help inform sales planning process.

Key Result Areas

Brand Management:
• Implements processes to ensure brand integrity in area.
Marketing Service Delivery:
• Implements customised marketing strategy through efforts of others over periods of up to a year
• Drives the successful marketing roll-out of new products or enhancements in the regions.
• Provides region and areas with researched market intelligence to help inform the sales planning process.
Leads Management:
• Implements client-base management and leads strategy.

Team Effectiveness:

• Individually accountable for staff time, tasks and output quality, over periods of up to a year.
• Balances own priorities with directing and motivating others.
• Plans and assigns work over periods of 3 months to a year.
• Guides and directs staff to achieve operational excellence standards.
• Creates a climate for optimal performance.
• Manages performance.
• Selects potential staff to sustain customer / client service delivery.

Qualifications

Qualifications and Experience
• Relevant tertiary Marketing qualification. .
• Min. 12-15 years’ experience
• Insurance industry experience an advantage but not critical

Skills
• Excellent Communication & Presentation skills

Additional Information

Only qualified candidates will be contacted